# Matt Danna

> Matt Danna is the co-founder and CEO of Boulevard, the Los Angeles-founded software company serving appointment-based beauty businesses. A Rochester Institute of Technology graduate and former Fullscreen product leader, he developed Boulevard with Sean Stavropoulos after researching salon scheduling and working behind reception desks. His work connects product design, business operations and tools for creative professionals.

- **Role:** Co-founder and CEO at Boulevard
- **Organizations:** Boulevard, Fullscreen, DeviantArt, Wasserman, Awesomeness
- **Education:** Bachelor of Science in Information Technology and Human-Computer Interaction, Rochester Institute of Technology
- **Known for:** EY Entrepreneur Of The Year 2023 Greater Los Angeles Award winner., Co-founded Boulevard, which reported serving more than 5,000 businesses and booking over 2 million appointments monthly in July 2025., Led Boulevard through its July 2025 $80 million Series D.

## Career timeline

- **Before 2015** — Worked at DeviantArt and became Fullscreen’s first product manager, later serving as vice president of product.
- **2015** — Began developing Boulevard with Sean Stavropoulos after researching salon operations; combined early development with consulting.
- **2016** — Co-founded Boulevard; first customer launched in spring 2016.
- **2020** — Boulevard announced a $27 million Series B co-led by Index Ventures and Toba Capital.
- **2022** — Boulevard raised a $70 million Series C.
- **2023** — Named an EY Entrepreneur Of The Year Greater Los Angeles Award winner.
- **2024** — Boulevard ranked 163rd on the Inc. 5000; introduced Boulevard Capital.
- **2025** — Boulevard announced an $80 million Series D led by JMI Equity on July 17.
- **2026** — Boulevard reported that its Capital program had delivered more than $40 million in funding.

## Achievements

- EY Entrepreneur Of The Year 2023 Greater Los Angeles Award winner.
- Co-founded Boulevard, which reported serving more than 5,000 businesses and booking over 2 million appointments monthly in July 2025.
- Led Boulevard through its July 2025 $80 million Series D.
- Boulevard ranked No. 163 on the 2024 Inc. 5000.
- Graduated magna cum laude from Rochester Institute of Technology.

## Latest updates

- **2026-03** — Boulevard Capital received the FinTech Breakthrough Small Business Lending Solution of the Year award; Boulevard reported over $40 million in funding delivered through the program.
- **2025-10** — Danna described enterprise usability and practical AI as priorities in an October 30 American Salon interview.
- **2025-10** — Connor Theilmann joined Boulevard as its first independent board member.
- **2025-07** — Boulevard announced an $80 million Series D led by JMI Equity.

## Links

- Website: https://www.joinblvd.com/authors/matt-danna
- LinkedIn: https://www.linkedin.com/in/mattdanna
- Twitter/X: https://x.com/mattdanna
- GitHub: https://github.com/mattdanna
- Instagram: https://www.instagram.com/mattdanna/

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Profile page: https://yespress.io/matt-danna
Published by YesPress — https://yespress.io
Last updated: 2026-10-23
