# Mars Men

> Mars Men is a men's wellness brand selling Boost, a daily testosterone-support supplement, and Ignite, a focus and cognition drink mix. Its subscription-led direct-to-consumer business reported a $100 million annualized revenue run rate and more than 400,000 customers before announcing a $27.5 million Series A led by L Catterton in March 2026. Boost is also sold through GNC.

- **Founded:** 2024
- **Headquarters:** New York, United States
- **Founders:** Benjamin Smith (Co-Founder & CEO), Zach Stuck (Co-Founder & CMO)
- **Products:** Boost Natural Testosterone Support, Ignite Natural Focus + Cognition Support
- **Notable:** Reported profitable growth to a USD 100 million revenue run rate within less than 18 months of launch., Reported serving more than 400,000 customers by March 2026., Raised USD 27.5 million in its first announced outside funding round.

## Products & services

- **Boost Natural Testosterone Support** — Daily supplement combining 11 listed ingredients, including tongkat ali, shilajit, fenugreek, cistanche, vitamins and minerals. Standard direct subscription offer observed at $59 per 30-day bottle; GNC lists 150 capsules and five capsules per serving. Product effects are company claims.
- **Ignite Natural Focus + Cognition Support** — Sugar-free stick-pack drink mix launched September 17, 2026. Contains 80 mg natural caffeine and disclosed cognitive-support ingredients. Available in Intergalactic Orange and Cosmic Berry, in 15- and 30-pack options.

## Achievements

- Reported profitable growth to a USD 100 million revenue run rate within less than 18 months of launch.
- Reported serving more than 400,000 customers by March 2026.
- Raised USD 27.5 million in its first announced outside funding round.
- Expanded Boost distribution into GNC.
- Launched Ignite in September 2026.

## Latest updates

- **2026-03** — Announced USD 27.5 million Series A led by L Catterton on March 30.
- **2026-09** — Launched Ignite Natural Focus + Cognition Support on September 17.
- **2026-10** — Refund policy updated October 1: 90-day guarantee applies only to the first Mars Men order, with a USD 7 processing fee for non-defective returns and conditions on opened products and gifts.

## Links

- Website: https://mengotomars.com/
- LinkedIn: https://www.linkedin.com/company/mengotomars/
- Twitter/X: https://twitter.com/mengotomars
- Instagram: https://www.instagram.com/mengotomars/
- TikTok: https://www.tiktok.com/@mengotomars

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Profile page: https://yespress.io/mars-men
Published by YesPress — https://yespress.io
Last updated: 2026-10-05