# MarketOne International

> MarketOne International is a global B2B demand generation agency combining strategy, marketing automation, data and analytics, and outsourced sales development for enterprises with complex buying processes.

- **Founded:** 1998
- **Headquarters:** Waltham, United States
- **Founders:** Fred Ewald (Co-founder and former CEO), Spencer Harvey (Co-founder), John Strehle (Co-founder)
- **Products:** Strategy & Planning, Marketing Automation, SD360, Data, Reporting & Analytics, Signal-led Customer Journey Orchestration
- **Notable:** Agency-reported anonymous testing and certification case: engagement above 9% and $8 million combined sales and pipeline., Named among the top 25 US B2B agencies in the 2021 B2B Marketing benchmarking report, according to its announcement., Partnered with 6sense on the 2025 UK and Ireland buyer study and 2026 BDR research.

## Products & services

- **Strategy & Planning** — B2B marketing strategy, account-based planning and buyer journey design.
- **Marketing Automation** — Implementation, integration and operation of platforms including Eloqua, Marketo, Salesforce Marketing Cloud, Pardot and HubSpot.
- **SD360** — Managed sales development framework combining data workshops, digital outreach, BDR qualification, reporting and warm handoffs to sales.
- **Data, Reporting & Analytics** — Data management, reporting and analysis connecting marketing activity with sales outcomes.
- **Signal-led Customer Journey Orchestration** — Segments and coordinates outreach using customer behavior and buying-stage signals.
- **MIDAS** — ABX service connecting intent-based advertising, content hubs, AI-assisted conversations and human qualification. The name expands to Media Investment Directly Accelerating Sales.

## Achievements

- Agency-reported anonymous testing and certification case: engagement above 9% and $8 million combined sales and pipeline.
- Named among the top 25 US B2B agencies in the 2021 B2B Marketing benchmarking report, according to its announcement.
- Partnered with 6sense on the 2025 UK and Ireland buyer study and 2026 BDR research.

## Latest updates

- **2025-07** — Enrico Brosio became global CEO effective July 1, succeeding Fred Ewald.
- **2025-08** — Catalina Dobre took an expanded client services and global alliances role.
- **2025-10** — Announced its Openprise strategic partnership on October 28.
- **2026-01** — Published a webinar with Openprise about converting product-led growth data into enterprise sales opportunities.
- **2026-04** — Published analysis of the 2026 State of the BDR report, based on 872 responses.

## Links

- Website: https://www.marketone.com/
- LinkedIn: https://www.linkedin.com/company/marketone-international
- Twitter/X: https://twitter.com/MarketOne_Intl
- YouTube: https://www.youtube.com/user/MarketOneTV
- Instagram: https://www.instagram.com/marketoneinternational/
- Facebook: https://www.facebook.com/marketoneinternational

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Profile page: https://yespress.io/marketone-international
Published by YesPress — https://yespress.io
Last updated: 2026-10-25