# Marketing SI

> Marketing SI is a Los Angeles marketing and communications agency founded in 2015 by Bessie Ramirez. It combines research, analytics, brand strategy, creative development, media, and campaign execution, with a particular strength in multicultural and Hispanic audiences. The firm works as an embedded extension of client teams and publishes measured case-study outcomes spanning consumer goods, restaurants, financial services, sports, education, and government communications.

- **Founded:** 2015
- **Headquarters:** Los Angeles, United States
- **Founders:** Bessie Ramirez (Founder, President and CEO)
- **Team size:** 13 employees are visible on LinkedIn; the platform lists the company-size band as 11-50.
- **Products:** Strategy, Communications, Customer Insights, Branding, Turnkey Marketing
- **Notable:** Helped Lynwood Unified School District secure $250 million in California state funding to rebuild Lynwood High School at Imperial., Reported a 15% increase in TABASCO units sold without increasing the campaign budget., Reported 2x reach targets, 42% more unique new users, and 171% more time on site for Miguel's Jr. during the pandemic.

## Products & services

- **Strategy** — Strategic marketing plans, organizational alignment, change management, reporting, and stakeholder engagement.
- **Communications** — Content marketing, advertising, traditional and digital media, omnichannel programs, and end-to-end campaign management.
- **Customer Insights** — Research and analytics, acquisition and retention, path-to-purchase analysis, and customer journey work.
- **Branding** — Brand platforms, positioning, concepts, storytelling, and design.
- **Turnkey Marketing** — Embedded brand management, marketing operations, project management, audits, and strategic consulting.
- **G-R-A-F-T methodology** — A proprietary integration method designed to align in-house resources, stakeholders, vendors, and agency staff.
- **SI Wheel** — A proprietary iterative process that turns strategic insight into creative solutions intended to move audiences to action.

## Achievements

- Helped Lynwood Unified School District secure $250 million in California state funding to rebuild Lynwood High School at Imperial.
- Reported a 15% increase in TABASCO units sold without increasing the campaign budget.
- Reported 2x reach targets, 42% more unique new users, and 171% more time on site for Miguel's Jr. during the pandemic.
- Reported 2x click-through rate, 5x more efficient CPM, and a 42% reduction in CPC for Technology Credit Union.
- Certified as a Women's Business Enterprise and with California's Department of General Services; affiliated with the National Latina Business Women Association.
- Established offices or listed locations in California, Texas, and Florida while serving clients across the United States.

## Latest updates

- **2026-04** — Marketing SI described its current positioning as a fully integrated partner for CMOs, combining business understanding, internal workflows, strategy, data, creative, measurement, and AI-enabled transformation.
- **2026-06** — The company advertised for a Los Angeles-area creative copywriter, describing a hybrid or remote role working across strategy, account, and creative disciplines.

## Links

- Website: https://www.marketingsi.com/
- LinkedIn: https://www.linkedin.com/company/marketing-si
- Twitter/X: https://twitter.com/MarketingSI1
- YouTube: https://www.youtube.com/channel/UCPKtWNjzQrP1WIvxagZSuqg
- Instagram: https://www.instagram.com/mktg_si
- Facebook: https://www.facebook.com/Marketing-SI-Inc-279917802367061

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Profile page: https://yespress.io/marketing-si
Published by YesPress — https://yespress.io
Last updated: 2026-09-16