# Marigold

> Marigold is a Nashville-based marketing software company serving growing organizations through Campaign Monitor, Emma, and Vuture. Its tools cover email creation, automation, audience segmentation, distributed brand controls, and professional services communications. Its enterprise portfolio was sold to Zeta Global in November 2025.

- **Founded:** 2017
- **Headquarters:** Nashville, United States
- **Products:** Campaign Monitor, Emma, Vuture, Marketing Studio
- **Notable:** Introduced the Marigold brand in January 2023, uniting CM Group’s portfolio., Completed the sale of its enterprise business to Zeta Global in November 2025., Emma received the 2026 MarTech Breakthrough B2B Email Marketing Solution of the Year award; Campaign Monitor received its Email Marketing Innovation Award.

## Products & services

- **Campaign Monitor** — Email marketing, automation, segmentation, reporting, and AI assistance for growing teams and agencies.
- **Emma** — Email and SMS tools with template controls, account hierarchies, permissions, and approvals for distributed organizations.
- **Vuture** — Email, events, reporting, and microsites for professional services firms, connected to CRM data.
- **Marketing Studio** — Campaign Monitor workflow combining Email Workspace, Creative Lab, Brand Hub, Translation, and Social Suite.

## Achievements

- Introduced the Marigold brand in January 2023, uniting CM Group’s portfolio.
- Completed the sale of its enterprise business to Zeta Global in November 2025.
- Emma received the 2026 MarTech Breakthrough B2B Email Marketing Solution of the Year award; Campaign Monitor received its Email Marketing Innovation Award.

## Latest updates

- **2026-09** — Launched Campaign Monitor Marketing Studio for direct customers; agency access was planned for a later release.
- **2026-08** — Announced MarTech Breakthrough awards for Emma and Campaign Monitor.
- **2026-01** — Lisa Mayr appointed CEO; Mike Gordon became Executive Chair.
- **2025-11** — Zeta completed acquisition of the enterprise portfolio for aggregate consideration of up to $325 million, subject to adjustments. Campaign Monitor, Emma, and Vuture were excluded.

## Links

- Website: https://meetmarigold.com/
- LinkedIn: https://www.linkedin.com/company/meet-marigold/
- Twitter/X: https://x.com/meetmarigold

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Profile page: https://yespress.io/marigold
Published by YesPress — https://yespress.io
Last updated: 2026-10-16