# Marco Lastrico

> Marco Lastrico is the New York-based Partner and CEO of Barabino & Partners USA, where he helps Italian companies communicate and position themselves in the United States. Trained in communication, financial analysis and strategic marketing, he moved from investor and media relations in Milan into leading the firm's American operation. His public argument is consistent: success in the United States demands local context, curiosity and sustained investment in communication, not a literal English translation of an Italian campaign.

- **Role:** Partner and CEO at Barabino & Partners USA
- **Organizations:** Barabino & Partners, Barabino & Partners USA, Excellera Advisory Group, Italy-America Chamber of Commerce, National Italian American Foundation
- **Nationality:** Italian
- **Education:** Degree in Communication, Media and Advertising, Libera Università di Lingue e Comunicazione IULM, Master in Investor Relations and Financial Analysis, Libera Università di Lingue e Comunicazione IULM, Executive education in Strategic Marketing Management, Harvard Business School Executive Education
- **Known for:** Became the youngest partner in the Barabino & Partners Group, according to the Italy-America Chamber of Commerce., Led Barabino & Partners USA during a four-year period in which revenue roughly doubled by 2021., Helped the U.S. office support more than 150 Made in Italy brands during its first decade.

## Career timeline

- **2007** — Joined Barabino & Partners in investor and media relations in Milan.
- **2011** — Barabino & Partners established its U.S. operation in New York.
- **2015** — Became Partner and CEO of Barabino & Partners USA.
- **2018** — Joined the board of directors of the Italy-America Chamber of Commerce in New York.
- **2021** — Was re-elected to the chamber board; the U.S. agency marked ten years, more than 150 supported brands and a move to 1 Rockefeller Plaza.
- **2024** — Barabino & Partners USA became an official communications partner of the National Italian American Foundation.
- **2025** — Led communications work around NIAF's 50th Anniversary Gala and continued U.S. communications and institutional-relations work for Grana Padano.

## Achievements

- Became the youngest partner in the Barabino & Partners Group, according to the Italy-America Chamber of Commerce.
- Led Barabino & Partners USA during a four-year period in which revenue roughly doubled by 2021.
- Helped the U.S. office support more than 150 Made in Italy brands during its first decade.
- Was elected and then re-elected to the board of directors of the Italy-America Chamber of Commerce in New York.
- Helped establish Barabino & Partners USA as an official communications partner of the National Italian American Foundation.
- Reported nearly 2,500 guests, almost 100 members of the media and about 1,500 articles around NIAF's 50th Anniversary Gala communications effort.

## Latest updates

- **2026-04** — Published a LinkedIn article distinguishing public relations from corporate communication.
- **2026-03** — Published a LinkedIn article arguing that corporate communication in the United States is fundamentally a matter of positioning.
- **2026-01** — Highlighted NIAF's selection of Lombardy as its 2026 Region of Honor and Barabino & Partners' role in supporting the year's activities.
- **2025-10** — Reported results from communications work for NIAF's 50th Anniversary Gala in Washington, D.C.
- **2025-02** — Barabino & Partners USA's communications and institutional-relations assignment for Grana Padano in the U.S. market was renewed for 2025.

## Links

- Website: https://www.barabino.it
- LinkedIn: https://www.linkedin.com/in/lastrico

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Profile page: https://yespress.io/marco-lastrico
Published by YesPress — https://yespress.io
Last updated: 2026-09-26