# Marcelo Lombardo

> Marcelo Lombardo is the São Paulo-based cofounder and CEO of Omie, a Brazilian cloud business management company founded with Rafael Olmos in 2013. His career spans Itautec, NewAge Software and an ERP business built around accountant partnerships, financial services and entrepreneurial education. He is an Endeavor entrepreneur and also produces music and performs DJ sets.

- **Role:** Cofounder and CEO at Omie
- **Organizations:** Omie, NewAge Software, Itautec, Endeavor, Norte Ventures
- **Nationality:** Brazilian
- **Education:** Universidade Presbiteriana Mackenzie, Universidade Federal de São Paulo
- **Known for:** Cofounded Omie, serving more than 200,000 Brazilian companies according to his 2026 public award post., Built Omie’s distribution strategy around partnerships with accounting offices., Created the CoreBuilder application development tool.

## Career timeline

- **Early career** — Worked in hardware and technical maintenance at Itautec; developed an internal service-call management system.
- **Before 2013** — Founded NewAge Software; spent 13 years building the enterprise software business.
- **2007** — A DevMedia biography identified him as the creator of the CoreBuilder application development tool and NewAge technology director.
- **2013** — Cofounded Omie with Rafael Olmos.
- **2015** — Omie entered franchising to extend its local relationships with businesses and accountants.
- **2018** — Omie launched Omie.Academy.
- **2020** — Selected as an Endeavor Entrepreneur at the 93rd international selection panel in Riyadh.
- **2024** — Recognized in the Emerging category of EY Brazil’s Entrepreneur of the Year program.
- **2025** — Omie introduced WhatsApp integration and announced a R$855 million, mainly secondary Series D led by Partners Group.
- **2026** — Received Executivo de Valor recognition in the medium company category; Omie acquired its 92 franchise units for R$100 million.

## Achievements

- Cofounded Omie, serving more than 200,000 Brazilian companies according to his 2026 public award post.
- Built Omie’s distribution strategy around partnerships with accounting offices.
- Created the CoreBuilder application development tool.
- Selected as an Endeavor Entrepreneur in 2020.
- Honored in the Emerging category of EY Brazil’s 2024 Entrepreneur of the Year program.
- Received the 2026 Executivo de Valor award in the medium company category.
- Included with Omie in Endeavor Outliers 2026.

## Latest updates

- **2026-09** — Featured in Forbes Brasil’s The Founders 2026, discussing Omie, its franchise buyback and the role of AI.
- **2026-08** — Discussed AI, Brazil’s tax reform and the evolving accounting profession in a Nova Era da Contabilidade session summarized by Marcelo Bianchi.
- **2026-07** — Omie ended its franchise model and acquired 92 units for R$100 million using its own resources.
- **2026-03** — South Summit Brazil announced Lombardo as a speaker and DJ for its After Social event.
- **2025-10** — Appeared on TalksbyLeo episode 217, covering his career, accountant distribution, culture, AI and music.
- **2025-09** — Omie announced a R$855 million Series D led by Partners Group; the transaction was mainly secondary.
- **2025-06** — Omie launched operations and queries through WhatsApp text and voice messages.

## Links

- Website: https://www.omie.com.br/
- LinkedIn: https://www.linkedin.com/in/marcelolombardo/
- Instagram: https://www.instagram.com/marcelo.lombardo.br/

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Profile page: https://yespress.io/marcelo-lombardo
Published by YesPress — https://yespress.io
Last updated: 2026-10-07
