# Marc Heyneker

> Marc Heyneker is the co-founder, former CEO, and chairman of Revinate, a hospitality technology company founded with Jay Ashton in 2009. A former Akamai sales executive based in San Francisco, he became Revinate CEO in 2015 and chairman in March 2024. His work has centered on helping hotels organize guest data, communicate directly with guests, and build direct revenue across email, voice, and messaging.

- **Role:** Co-Founder and Chairman of the Board at Revinate
- **Organizations:** Revinate, Akamai Technologies
- **Nationality:** American and Dutch (dual citizen)
- **Education:** Bachelor; Economics and Psychology, Vanderbilt University, Deerfield Academy
- **Known for:** Co-founded Revinate in 2009 and led its expansion from guest feedback into guest data and direct guest communications., Led the company as CEO from 2015 until its March 2024 leadership transition., Led Revinate through the 2021 NAVIS and Go Moment acquisitions.

## Career timeline

- **Before 2009** — Worked in sales at Akamai Technologies.
- **2009** — Co-founded Revinate with Jay Ashton; initially focused on hotel online reputation management.
- **2015** — Became CEO in a November announcement; previously served as Global VP of Sales. Ashton became Chief Product Officer.
- **2020** — Led Revinate during the January launch of its Guest Data Platform.
- **2021** — Continued as CEO of the combined business following the NAVIS acquisition; Revinate also acquired Go Moment in November.
- **2024** — Became chairman of the board as Bryson Koehler was appointed CEO on March 12.

## Achievements

- Co-founded Revinate in 2009 and led its expansion from guest feedback into guest data and direct guest communications.
- Led the company as CEO from 2015 until its March 2024 leadership transition.
- Led Revinate through the 2021 NAVIS and Go Moment acquisitions.
- Revinate reported more than 12,000 hotel customers and $12.8 billion in customer direct revenue in its March 2024 CEO announcement; these are company-reported platform figures.
- Revinate was named a top 10 Best Place to Work in Hotel Tech in 2020.

## Latest updates

- **2024-03** — Revinate appointed Bryson Koehler CEO on March 12; Heyneker became chairman of the board.
- **2024-03** — Appeared on Hotel Moment episode 80 to discuss Revinate’s founding, workplace traditions, and his transition to chairman.

## Links

- LinkedIn: https://www.linkedin.com/in/mheyneker/

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Profile page: https://yespress.io/marc-heyneker
Published by YesPress — https://yespress.io
Last updated: 2026-10-11