# Maracaibo Media Group

> Maracaibo Media Group is a founder-led, woman-owned public relations agency based in New City, New York. Founded by former television news writer and producer Lynn Munroe in 2006, the boutique firm builds earned-media campaigns, positioning, events, social programs, crisis communications, media training, and AI-search visibility for consumer and business brands. Its practical signature is to find the piece of a client story that a reporter can actually use - sometimes a data point, sometimes a stunt, and sometimes a better answer to the question everyone is already asking.

- **Founded:** 2006
- **Headquarters:** New City, United States
- **Founders:** Lynn Munroe (Founder and CEO)
- **Products:** Publicity and promotion, Strategic planning, Brand positioning, Social media management, Media training
- **Notable:** Reached its 20th anniversary in 2026 and reported more than 100 client partnerships., Expanded its operating presence to Denver while retaining headquarters in New City, New York., Has been recognized as PR Agency of the Year, according to the company's 20th-anniversary announcement.

## Products & services

- **Publicity and promotion** — Traditional and digital PR campaigns, reporter outreach, surveys, infographics, contributed articles, reports, podcasts, video and ghostwriting.
- **Strategic planning** — Long-term communications plans tied to buyer journeys, strategic partnerships, co-branding and conference opportunities.
- **Brand positioning** — Messaging, competitor research, media strategy and reframing products or services around timely, reportable angles.
- **Social media management** — Social strategy, content creation, community management, social campaigns and influencer programs.
- **Media training** — Talking-point development, concise response coaching, interview redirection and spokesperson management.
- **Event marketing** — Press and consumer events, themes, on-site coordination and media-relations support.
- **Crisis management** — Message triage, counter-narrative development and reputation counsel during disruptive events.
- **AI-enhanced PR** — AEO-oriented planning intended to make earned mentions useful as authoritative answers in search and AI discovery.

## Achievements

- Reached its 20th anniversary in 2026 and reported more than 100 client partnerships.
- Expanded its operating presence to Denver while retaining headquarters in New City, New York.
- Has been recognized as PR Agency of the Year, according to the company's 20th-anniversary announcement.
- A 2013 bad-boss survey and Wall Street dunk-tank campaign earned coverage across national television, radio, business press and blogs.
- Reported more than 20 media placements and over one million impressions for Tinggly.com's 2024 Valentine's collections.
- The firm's Natalie’s Juice case study documents placements in major consumer and business outlets and describes a process for reusing earned coverage across social, email, websites and stakeholder communications.

## Latest updates

- **2026-09** — Published new analysis on crisis response, AI-filtered journalist inboxes, product collaborations and AI-era public relations.
- **2026-05** — Marked 20 years in business and announced continued expansion in Denver to support a national client base.
- **2026** — Added AI-enhanced PR and answer-engine optimization to its public service lineup.
- **2025-07** — Published guidance arguing that local and niche outlets can outperform national coverage when audience fit and action matter more than raw reach.
- **2024-01** — Reported 20-plus placements and more than one million impressions for Tinggly.com's Valentine's collections, alongside campaigns for Doherty Enterprises and Revo.

## Links

- Website: https://maracaibomedia.com
- LinkedIn: https://www.linkedin.com/company/maracaibo-business
- Twitter/X: https://x.com/maracaibomedia
- YouTube: https://www.youtube.com/user/lmunroe1
- Bluesky: https://bsky.app/profile/maracaibomedia.bsky.social
- Instagram: https://instagram.com/maracaibomedia
- Facebook: https://www.facebook.com/MaracaiboMedia
- TikTok: https://www.tiktok.com/@maracaibomedia

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Profile page: https://yespress.io/maracaibo-media-group
Published by YesPress — https://yespress.io
Last updated: 2026-09-20