# Manish Shrivastava

> Manish M. Shrivastava is vice president and chief marketing officer of Atlanta-based PulteGroup, where he has led brand management, marketing communications, digital marketing, market intelligence, consumer research, field marketing and interior design since 2014. His career spans Procter & Gamble, BabyCenter, consulting, The Home Depot and The Coca-Cola Company. At PulteGroup, his work has applied consumer research to a complicated purchase journey, from virtual-reality home visualization and work-from-home design features to the 2025 launch of Del Webb Explore, a resort-lifestyle brand extension open to buyers of all ages.

- **Role:** Vice President and Chief Marketing Officer at PulteGroup
- **Organizations:** PulteGroup, The Coca-Cola Company, The Home Depot, Thrive Marketing, BabyCenter, Procter & Gamble, Carolina Convenience Corporation
- **Education:** Master of Business Administration, Northwestern University - Kellogg School of Management, Bachelor of Science in Biology, University of South Carolina
- **Known for:** Named vice president and chief marketing officer of PulteGroup in 2014., Received The CMO Club's 2019 CMO Growth Award, recognizing the use of technology and data science to improve digital marketing., Led marketing across a PulteGroup portfolio that includes Pulte Homes, Centex, Del Webb, DiVosta Homes, American West and John Wieland Homes and Neighborhoods.

## Career timeline

- **1992-1994** — Worked as special projects manager at Carolina Convenience Corporation.
- **1996-1999** — Worked in brand management at Procter & Gamble.
- **1999-2000** — Worked as a marketing manager at BabyCenter.
- **2000-2002** — Worked as a consultant at Thrive Marketing.
- **2002-2009** — Served as a marketing director at The Home Depot, with responsibilities including loyalty programs, multicultural marketing, contractor marketing and installation services.
- **2009-2014** — Held brand and shopper marketing roles at The Coca-Cola Company, including work with the Coca-Cola brand team and global and North American shopper marketing.
- **2014-present** — Serves as vice president and chief marketing officer of PulteGroup.
- **2017** — Helped introduce consumer-tested virtual-reality home visualization into PulteGroup's sales process.
- **2019** — Received a CMO Growth Award from The CMO Club for using technology and data science to improve digital marketing efficiency and effectiveness.
- **2025** — Helped launch Del Webb Explore, an all-ages resort-lifestyle extension of the Del Webb brand.

## Achievements

- Named vice president and chief marketing officer of PulteGroup in 2014.
- Received The CMO Club's 2019 CMO Growth Award, recognizing the use of technology and data science to improve digital marketing.
- Led marketing across a PulteGroup portfolio that includes Pulte Homes, Centex, Del Webb, DiVosta Homes, American West and John Wieland Homes and Neighborhoods.
- Helped translate consumer research into virtual home visualization, home-design features and the Del Webb Explore brand extension.

## Latest updates

- **2026-04** — Commented on Del Webb research involving 1,301 residents, emphasizing the role of intentionally designed communities in helping neighbors form social bonds.
- **2025-08** — Shared an opening for a senior product manager in digital marketing on his PulteGroup team.
- **2025-03** — Helped launch Del Webb Explore, initially planned for Southern California and the Tampa Bay area, with a broader rollout under evaluation.

## Links

- Website: https://pultegroup.com
- LinkedIn: https://www.linkedin.com/in/manish-shrivastava-3444014

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Profile page: https://yespress.io/manish-shrivastava
Published by YesPress — https://yespress.io
Last updated: 2026-08-11