# Malte Scholz

> Malte Scholz is the Hamburg-based co-founder and Head of Product at airfocus by Lucid. Previously its CEO and CPO, he built the company with Christian Hoffmeister and Valentin Firak after encountering fragmented product planning in his own work. His public interviews and writing focus on prioritization, positioning, customer feedback, and the judgment behind product decisions. Lucid Software acquired airfocus in April 2025.

- **Role:** Co-Founder and Head of Product at airfocus by Lucid
- **Organizations:** airfocus by Lucid, WeLevel, ePages
- **Education:** Master’s degree; listed focus areas include management and entrepreneurship, marketing and e-business, and international business, Otto von Guericke University Magdeburg
- **Known for:** Co-founded airfocus and led it as CEO and CPO before its acquisition by Lucid Software., Helped grow airfocus to more than 800 customer companies reported in January 2024., airfocus raised a $7.5 million round in January 2024, bringing total funding close to $15 million.

## Career timeline

- **—** — Worked as a Senior Product Manager at ePages, including the transition toward an open platform with a developer program, app store, and theme store.
- **—** — Co-founded and managed WeLevel, a web and mobile development agency that helped finance airfocus.
- **2017** — Co-founded airfocus with Christian Hoffmeister and Valentin Firak.
- **2018** — airfocus launched paid plans in April.
- **2021** — XAnge invested in airfocus.
- **2024** — airfocus announced a $7.5 million round led by Newion; total funding reached close to $15 million.
- **2025** — Lucid Software announced its acquisition of airfocus on April 3.
- **2026** — Current airfocus biographies identify Scholz as co-founder and Head of Product.

## Achievements

- Co-founded airfocus and led it as CEO and CPO before its acquisition by Lucid Software.
- Helped grow airfocus to more than 800 customer companies reported in January 2024.
- airfocus raised a $7.5 million round in January 2024, bringing total funding close to $15 million.
- At ePages, helped move a shop system toward an open platform with a developer program, app store, and theme store.

## Latest updates

- **2025-04** — Lucid Software acquired airfocus; Scholz published the acquisition announcement.
- **2026-06** — His article reflecting on 2025 described the effects of AI, product integration within Lucid, and the need for clearer decision context; the individual article page displays June 23, 2026.
- **2026-10** — The product intelligence launch article, displaying October 8, 2026, identifies Scholz as co-founder and Head of Product and announces airfocus agent, Insights agent, and MCP server capabilities.

## Links

- Website: https://airfocus.com/blog/author/malte-scholz/
- LinkedIn: https://www.linkedin.com/in/maltescholz/
- Twitter/X: https://twitter.com/maltissimo11

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Profile page: https://yespress.io/malte-scholz
Published by YesPress — https://yespress.io
Last updated: 2026-10-14