# Main+Rose

> Main+Rose is a female-founded creative communications agency headquartered in Miami and distributed across several global markets. It combines brand strategy, design and identity, campaigns, communications, partnerships, web work, and internal culture consulting for companies, destinations, nonprofits, and governments. Its most revealing operating decision came early: after Los Angeles office rent surged, the founders abandoned the conventional agency office and built a remote-first model that later supported clients and teams across continents.

- **Founded:** 2013
- **Headquarters:** Miami, United States
- **Founders:** Kelly Gibbons (Co-founder and former CEO; joined Trivandi as EVP, USA in September 2026), Beth Doane (Co-founder and CEO)
- **Products:** Brand strategy, Design and identity, Campaigns and initiatives, Cultural transformation
- **Notable:** The agency reports that #ItStartsWithUs for the United Nations generated more than 81 million impressions, 2 million engagements, and a 280% client return on investment., Main+Rose says its TED partnership work helped secure and maintain millions in annual sponsorship funding., Its WeTransfer engagement supported U.S. market entry, executive visibility, press coverage, and partnerships with organizations including the United Nations and Spotify.

## Products & services

- **Brand strategy** — Research and analysis, positioning, brand foundations and architecture, naming, messaging, go-to-market planning, thought leadership, partnerships, and ongoing advising.
- **Design and identity** — Visual identity, web design and development, UX and UI, photography, video, marketing materials, sales collateral, and KPI selection.
- **Campaigns and initiatives** — Integrated brand activations and communications programs spanning paid and organic social, media strategy, events, content, and execution.
- **Cultural transformation** — Brand-led internal culture work designed to align employees, attract talent, and carry an external promise into company behavior.

## Achievements

- The agency reports that #ItStartsWithUs for the United Nations generated more than 81 million impressions, 2 million engagements, and a 280% client return on investment.
- Main+Rose says its TED partnership work helped secure and maintain millions in annual sponsorship funding.
- Its WeTransfer engagement supported U.S. market entry, executive visibility, press coverage, and partnerships with organizations including the United Nations and Spotify.
- Selected with Trivandi to deliver integrated multilingual marketing and media for the USA Pavilion at Expo 2025 Osaka.
- The USA Pavilion team at Expo 2025 received World Expolympics recognition for presentation, team, and technology integration; Main+Rose was among the credited collaborators.
- Appointed to lead marketing, media, and communications for the USA Pavilion at Expo 2027 Belgrade.
- Built a remote-first agency years before the COVID-19 pandemic and expanded its team and work across multiple countries.

## Latest updates

- **2026-09** — Co-founder Kelly Gibbons joined Trivandi as Executive Vice President, USA after leading Main+Rose for more than a decade.
- **2026-08** — Main+Rose announced that it would lead marketing, media, and communications for the USA Pavilion at Expo 2027 Belgrade alongside Trivandi.
- **2025-10** — Expo 2025 Osaka concluded after a six-month run; Main+Rose had served on the USA Pavilion's marketing and media team.
- **2025-04** — The USA Pavilion at Expo 2025 Osaka opened with a multilingual campaign covering strategy, press, web, digital, photography, content, and social media.

## Links

- Website: https://www.main-rose.com/
- LinkedIn: https://www.linkedin.com/company/main-%26-rose-llc/
- Twitter/X: https://twitter.com/mainandrose
- Instagram: https://www.instagram.com/mainandrose/
- Facebook: https://facebook.com/pages/Main-Rose-LLC/332228676921473

---

Profile page: https://yespress.io/main-rose
Published by YesPress — https://yespress.io
Last updated: 2026-09-20