# Lakshmanan (Lux) Narayan

> Lakshmanan (Lux) Narayan is the co-founder and CEO of StreamAlive and former co-founder and CEO of Unmetric, acquired by Falcon.io, Cision’s social media management division, in 2019. He is the author of Name, Place, Animal, Thing, a TED speaker whose talk examined 2,000 obituaries, and an occasional stand-up and improv performer. His work connects social analytics, audience participation and personal storytelling.

- **Role:** Co-founder and CEO at StreamAlive
- **Organizations:** StreamAlive, Unmetric, Vembu Technologies, ShareMyCake, Amitabh Bachchan Corporation Limited
- **Education:** Mechanical engineering, Indian Institute of Technology Madras, MBA, Indian Institute of Management Calcutta
- **Known for:** Co-founded and led Unmetric through its 2019 acquisition by Falcon.io., Co-founded StreamAlive with fellow Unmetric founding-team members., Delivered a 2017 TED talk based on an analysis of 2,000 New York Times obituaries.

## Career timeline

- **1989–1993** — Studied at IIT Madras; later described meeting future co-founders in college.
- **1993–1995** — Studied at IIM Calcutta, where he met his wife and later co-founder, Lakyntina Lyngdoh.
- **After business school** — Joined Amitabh Bachchan Corporation Limited after pitching it for event-management business through Rope Trick.
- **Before Unmetric** — Co-founded Vembu Technologies, an online data-backup company.
- **2014** — Publicly interviewed as Unmetric co-founder and CEO about brands and social conversation.
- **2017** — Delivered the TEDNYC talk What I learned from 2,000 obituaries.
- **2019** — Led Unmetric through its acquisition by Falcon.io, Cision’s social media management division, announced October 24.
- **2021** — Published Name, Place, Animal, Thing.
- **2022** — Publicly appeared as StreamAlive co-founder and CEO.
- **2026** — Offers StoryMining workshops on discovering personal stories and shaping them with AI assistance.

## Achievements

- Co-founded and led Unmetric through its 2019 acquisition by Falcon.io.
- Co-founded StreamAlive with fellow Unmetric founding-team members.
- Delivered a 2017 TED talk based on an analysis of 2,000 New York Times obituaries.
- Published Name, Place, Animal, Thing in 2021.
- Performed a five-minute stand-up set at New York’s Comedy Cellar.

## Latest updates

- **2026-10** — At the October 26 research check, his StoryMining workshop page lists a December 5, 2026 cohort and describes a method for finding personal stories before using AI tools to shape them.
- **2026-09** — Maven lists a September 30, 2026 StoryMining lightning lesson with recordings available afterward.

## Links

- Website: https://luxnarayan.com/
- LinkedIn: https://www.linkedin.com/in/luxnarayan/
- Twitter/X: https://twitter.com/luxnarayan
- Instagram: https://www.instagram.com/luxnarayan/

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Profile page: https://yespress.io/lux-narayan
Published by YesPress — https://yespress.io
Last updated: 2026-10-26