# Liza A. Vassell

> Liza A. Vassell is the Los Angeles-based founder and CEO of Brooklyn PR, an international fashion and lifestyle public relations agency established in 2012. Born in Brooklyn, she worked as a model and built a fashion career in Europe before founding the agency. Her work spans brand strategy, celebrity placements and creative direction; she also created the lifestyle platform Eyeoba and founded the Liza Vassell Foundation to mentor emerging creative talent.

- **Role:** Founder and CEO at Brooklyn PR Los Angeles
- **Organizations:** Brooklyn PR Los Angeles, Eyeoba, Liza Vassell Foundation, GhettoFab
- **From:** Brooklyn, New York, United States
- **Education:** The Packer Collegiate Institute, High school education, Martin Luther, Associate’s degree, St. John’s University
- **Known for:** Established Brooklyn PR in 2012 after a European fashion career involving Elie Saab, Gianfranco Ferré and Giorgio Armani., Built an international fashion and lifestyle public relations practice with celebrity placements, communications and creative consulting., Created GhettoFab, an Italian-made accessories label documented in 2008.

## Career timeline

- **1985** — A 2008 retail press announcement dates her residence in Europe from 1985, mainly in Milan.
- **2008** — Her GhettoFab accessories line and Boat Bag were featured in a TakaTomo.de retail announcement on April 9.
- **2012** — Established Brooklyn PR in Los Angeles.
- **2014** — The 2nd Skin Co. founders described their collaboration with Vassell and Brooklyn PR in a May 7 interview.
- **2015** — Published the LinkedIn article Candidates for Internship on September 9.
- **2024** — Discussed her career, West Adams showroom, shoe wall and mentoring foundation in a March 7 interview.

## Achievements

- Established Brooklyn PR in 2012 after a European fashion career involving Elie Saab, Gianfranco Ferré and Giorgio Armani.
- Built an international fashion and lifestyle public relations practice with celebrity placements, communications and creative consulting.
- Created GhettoFab, an Italian-made accessories label documented in 2008.
- Created Eyeoba, a Los Angeles-based lifestyle and home decor platform.
- Founded the Liza Vassell Foundation to mentor emerging talent in fashion, marketing and public relations.

## Latest updates

- **2024-03** — Discussed the West Adams showroom and mentoring foundation in a Los Angeles Sentinel interview published March 7. The current agency founder page continues to describe her as founder and CEO.

## Links

- Website: https://www.1391park.com/founder
- LinkedIn: https://www.linkedin.com/in/liza-a-vassell-93472748
- Instagram: https://www.instagram.com/liza_vassell/

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Profile page: https://yespress.io/liza-a-vassell
Published by YesPress — https://yespress.io
Last updated: 2026-10-22
