# Lindsay Frey

> Lindsay Frey is the Greater Boston-based co-founder and CEO of demandDrive, founded in 2011 with Dan Paul. Her work spans sales development training, outsourced sales teams, integrated marketing and revenue operations. Her early writing questioned call-volume targets; her recent work focuses on applying data and AI workflows to specific sales problems.

- **Role:** Co-Founder & CEO at demandDrive
- **Organizations:** demandDrive, Data Fuel, Percussion Software, AG Salesworks
- **Education:** Bachelor’s degree; field not specified, Providence College
- **Known for:** Led demandDrive through nine consecutive Inc. 5000 appearances, as announced in August 2026., demandDrive ranked No. 99 on the 2024 Top 100 Women-Led Businesses in Massachusetts list., Developed and refined the sales development training program described in demandDrive’s 2015 guide.

## Career timeline

- **2002-2010** — Director, Client Operations at AG Salesworks, according to publicly listed work history.
- **2010-2011** — Sales Manager, Enterprise Solutions at Percussion Software, according to publicly listed work history.
- **2011** — Co-founded demandDrive with Dan Paul.
- **2012** — Published her account of shifting sales management from call totals to meaningful conversations.
- **2017** — Co-announced an account-based marketing report with Lora Kratchounova of Scratch Marketing + Media.
- **2018** — Co-founded Data Fuel, according to publicly listed work history.
- **2022** — Everlane Equity Partners invested in demandDrive and Data Fuel.
- **2024** — demandDrive combined its sales services with Digital Impulse capabilities under one identity.
- **2026** — demandDrive publicly announced its Clay Studio partnership and ninth consecutive Inc. 5000 appearance.

## Achievements

- Led demandDrive through nine consecutive Inc. 5000 appearances, as announced in August 2026.
- demandDrive ranked No. 99 on the 2024 Top 100 Women-Led Businesses in Massachusetts list.
- Developed and refined the sales development training program described in demandDrive’s 2015 guide.
- demandDrive received Clay’s inaugural Rising Star partner award, announced October 20, 2026.

## Latest updates

- **2026-10** — On October 20, demandDrive announced Clay’s inaugural Rising Star partner award at Sculpt in San Francisco.
- **2026-08** — On August 11, demandDrive announced its ninth consecutive Inc. 5000 appearance, ranked 2,272 with 148% three-year revenue growth.
- **2026-05** — On May 5, Clay and demandDrive publicly announced demandDrive’s Clay Studio partnership.

## Links

- Website: https://www.demanddrive.com/author/lindsayfrey/
- LinkedIn: https://www.linkedin.com/in/lindsayfrey/

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Profile page: https://yespress.io/lindsay-frey
Published by YesPress — https://yespress.io
Last updated: 2026-10-21