# Liaison

> Liaison is a Portland-based public relations and digital marketing agency founded by Heidi Lowell in 1998. It specializes in explaining difficult 3D, visual-effects, virtual-production, AR/VR, architecture and visualization technology to the journalists, creators, investors and buyers who matter. Its work spans positioning, media relations, product launches, events, SEO, social media and content, with published case studies showing results for clients including Allegorithmic, Arcturus, Ncam, Digital Domain and Avalon Holographics.

- **Founded:** 1998
- **Headquarters:** Portland, United States
- **Founders:** Heidi Lowell (President and Founder)
- **Products:** Strategy and positioning, Media relations, Marketing and social, Content creation, Events
- **Notable:** Named PR Daily's Boutique Agency of the Year., Won an AVA Digital Award for Social Video and a Communicator Award for Website Copy/Writing., Helped Arcturus rank on Google's first page for nearly 20 keywords and move from position 99 to 5 for a target phrase.

## Products & services

- **Strategy and positioning** — PR and social planning, positioning, messaging, brand strategy, research, measurement, competitor analysis and product-launch planning.
- **Media relations** — Press releases, media training, interviews, reviews and awards programs, crisis communications, press summits and paid media.
- **Marketing and social** — SEO, web and social audits, organic content, influencer and blogger engagement, community management and paid social advertising.
- **Content creation** — Web copy, social calendars, newsletters, executive articles, case studies, interviews, op-eds and sponsored content.
- **Events** — Trade-show and conference support, speaking opportunities, presentation training, venue research and event coordination.

## Achievements

- Named PR Daily's Boutique Agency of the Year.
- Won an AVA Digital Award for Social Video and a Communicator Award for Website Copy/Writing.
- Helped Arcturus rank on Google's first page for nearly 20 keywords and move from position 99 to 5 for a target phrase.
- Increased Ncam website traffic by 32 percent, adding about 1,800 visits per month during a search-led content campaign.
- Increased Ncam social engagement by 80 percent and reach by 300 percent in the first two months of a separate social campaign.
- Built a five-page 3D Artist feature around Allegorithmic after a decade-long agency relationship.
- Reported signing Epic Games, Autodesk and Shutterstock/TurboSquid during a period in which its team more than doubled.

## Latest updates

- **2026-08** — Published an analysis of what current data says about PR return on investment.
- **2026-07** — Published client news for Lightcraft's Spark Story beta at SIGGRAPH 2026 and Chaos V-Ray 7 Update 4.
- **2026-06** — Featured coverage about Star Trek fan films created with Unreal Engine and an iPhone.
- **2026-04** — Supported NAB 2026 announcements from Lightcraft, disguise and Chaos.
- **2025-10** — Published the Chaos Vantage 3 launch, including new real-time visualization workflows for architecture and design.

## Links

- Website: https://liaisonpr.com
- LinkedIn: https://www.linkedin.com/company/liaison-public-relations
- Twitter/X: https://twitter.com/liaisonpr
- Instagram: https://www.instagram.com/liaisonpr/
- Facebook: https://www.facebook.com/liaison.inc/

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Profile page: https://yespress.io/liaison
Published by YesPress — https://yespress.io
Last updated: 2026-09-22