# Li-ran Navon

> Li-ran Navon is the founder and CEO of Sauce, a white-label ordering, delivery, and AI-driven retention platform that lets independent restaurants own their online ordering, delivery logistics, and customer data instead of surrendering margin and relationships to third-party marketplaces. A serial entrepreneur who earlier built the voice-ordering startup Say2eat through Coca-Cola's incubator, Navon has grown Sauce from scratch to eight figures in revenue with a remote-first team spread across four continents, and says Sauce helped restaurants avoid more than $20 million in third-party fees in 2024.

- **Role:** CEO & Founder at Sauce
- **Organizations:** Sauce, Say2eat
- **Education:** Executive/online program, Harvard Business School Online
- **Known for:** Grew Sauce from scratch to eight figures in annual revenue, Sauce users collectively saved over $20 million in third-party delivery fees in 2024, Built one of the first voice-ordering platforms, Say2eat, via Coca-Cola's incubator

## Career timeline

- **before 2019** — Built Say2eat, one of the first voice-ordering systems, developed through Coca-Cola's incubator program
- **2019** — Founded Sauce, a white-label ordering and delivery platform for independent restaurants
- **2024** — Sauce helped restaurants avoid $20M+ in third-party fees; expanded into New York and South Florida; raised a $4M Series A round
- **2025** — Launched an AI-powered customer retention module, with early adopters reporting 20-30% more repeat orders

## Achievements

- Grew Sauce from scratch to eight figures in annual revenue
- Sauce users collectively saved over $20 million in third-party delivery fees in 2024
- Built one of the first voice-ordering platforms, Say2eat, via Coca-Cola's incubator
- Launched an AI-powered retention engine driving 20-30% increases in repeat orders for early adopters
- Built a remote-first company spanning 50+ contractors across four continents

## Latest updates

- **2025-10** — Featured in a Restaurant Technology News spotlight interview outlining Sauce's vision to become the operating system for delivery-driven restaurants.
- **2025-04** — Sauce added a customer retention module to its white-label delivery platform, powered by an AI-driven retention engine.
- **2024-02** — Sauce raised a $4M Series A round (total funding reported around $10.5M).

## Links

- Website: https://getsauce.com
- LinkedIn: https://www.linkedin.com/in/li-ran-navon/
- Twitter/X: https://twitter.com/saucedelivery
- Facebook: https://facebook.com/getsaucedelivery

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Profile page: https://yespress.io/li-ran-navon
Published by YesPress — https://yespress.io
Last updated: 2026-07-15