# Lee Arthur

> Lee Arthur is General Manager of Blenheim Chalcot North America, a venture builder and four-time CEO whose career includes Streetbroadcast, the New York Institute of Finance and Avado Learning. Based in St. Petersburg, Florida, he is also co-founder of Root Astro and author of Hard: Building Your Inner Citadel.

- **Role:** General Manager, North America at Blenheim Chalcot
- **Organizations:** Blenheim Chalcot, Root Astro, Streetbroadcast, New York Institute of Finance, Avado Learning, Dow Jones, Financial Times, ClickZ Media, HivePerform
- **Education:** MBA, University of Warwick, Verified Certificate in Innovation and Commercialization, edX / MITx
- **Known for:** Four-time CEO, as stated in his public biographies., Led the New York Institute of Finance through its 2017 exit., Built Blenheim Chalcot’s Red Team internal training organization.

## Career timeline

- **—** — Founded and led Streetbroadcast, a UK outdoor advertising company.
- **2010** — Discussed outdoor advertising market structure and Streetbroadcast in an industry blog comment.
- **2016** — As NYIF Managing Director, announced the Chartered Financial Risk Engineer credential.
- **2017** — NYIF exited Financial Times ownership; Arthur identifies this as his NYIF exit year.
- **2023** — Identified as Avado CEO in March and chair in later reporting.
- **2025** — Completed the Moab 240 on October 14.
- **2026** — Published Hard: Building Your Inner Citadel on May 1; co-founder of Root Astro.

## Achievements

- Four-time CEO, as stated in his public biographies.
- Led the New York Institute of Finance through its 2017 exit.
- Built Blenheim Chalcot’s Red Team internal training organization.
- Completed the 2025 Moab 240.
- Published Hard: Building Your Inner Citadel.

## Latest updates

- **2026-10** — Avado, which Arthur previously led, joined Knovia Group.
- **2026-05** — Hard: Building Your Inner Citadel was published by Root Astro Publishing.
- **2025-10** — Arthur completed the Moab 240 and published his account of the race.

## Links

- Website: https://www.leearthur.com/
- LinkedIn: https://www.linkedin.com/in/leearthur/
- Twitter/X: https://x.com/leearthuruk

---

Profile page: https://yespress.io/lee-arthur
Published by YesPress — https://yespress.io
Last updated: 2026-10-10