# Lawrence & Schiller

> Lawrence & Schiller is an independent, 60-person marketing agency founded in Sioux Falls in 1976, with a second office in Minneapolis. It combines consumer research, brand and creative strategy, media, digital, public relations and consulting, and has added L&S Studio, a vetted Midwest creator network for scalable user-generated content. Its distinctive habit is unusually literal immersion in a client's world - from a founder riding a dairy delivery route to teams visiting 100 Taco John's restaurants.

- **Founded:** 1976
- **Headquarters:** Sioux Falls, United States
- **Founders:** Craig Lawrence (Co-founder), Paul Schiller (Co-founder)
- **Products:** Consumer insights and research, Brand and creative strategy, Media strategy and placement, Digital, CRM and web, Video, public relations and consulting
- **Notable:** Reached 50 years in business in May 2026 while remaining independently owned., Won 19 South Dakota American Advertising Awards in 2026, including three Best of Class, ten gold and five silver honors; an Idaho Lottery campaign received a judge's choice honor., Won five W3 Awards for 2024 work across email, websites, video and rich media.

## Products & services

- **Consumer insights and research** — Audience research and market intelligence used to ground strategy in observed behavior rather than assumption.
- **Brand and creative strategy** — Positioning, identity, campaign concepts, copy, design and content production.
- **Media strategy and placement** — Integrated media planning, buying, performance measurement and optimization.
- **Digital, CRM and web** — Website development, digital marketing, email and customer-relationship strategy.
- **Video, public relations and consulting** — Video storytelling, earned-media programs and business consulting for organizations seeking one integrated agency partner.
- **L&S Studio** — A vetted network of Midwest creators producing client-owned photos and videos for organic and paid social use; projects typically take about four weeks.

## Achievements

- Reached 50 years in business in May 2026 while remaining independently owned.
- Won 19 South Dakota American Advertising Awards in 2026, including three Best of Class, ten gold and five silver honors; an Idaho Lottery campaign received a judge's choice honor.
- Won five W3 Awards for 2024 work across email, websites, video and rich media.
- The Medora campaign exceeded its peak-period lodging goal by 2,149 room nights and coincided with an 11.7% year-over-year rise in Theodore Roosevelt National Park visitors.
- Its earlier 2009-2019 Taco John's engagement included 22 consecutive months of same-store sales increases and award-winning campaign work.
- Named a Best Place to Work by Prairie Business, according to the agency's 2026 fact sheet.

## Latest updates

- **2026-05** — Marked 50 years in business and documented the agency's founding habit of direct customer observation.
- **2026-02** — Won 19 South Dakota American Advertising Awards, including three Best of Class honors.
- **2026-02** — Began new Taco John's creative work after returning as strategic and creative agency of record across nearly 350 locations.
- **2025-04** — Micah Aberson became CEO, Laura Mitchell became president and COO, and Scott Lawrence stepped down after 40 years at the agency.
- **2025-05** — Introduced L&S Studio publicly as a network for producing authentic, creator-led social content at scale.

## Links

- Website: https://l-s.com/
- LinkedIn: https://www.linkedin.com/company/lawrence-%26-schiller/
- Twitter/X: https://twitter.com/TheExtraMile
- YouTube: https://www.youtube.com/user/LawrenceAndSchiller
- Instagram: https://www.instagram.com/ls_advertising/
- Facebook: https://www.facebook.com/LawrenceAndSchiller/

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Profile page: https://yespress.io/lawrence-and-schiller
Published by YesPress — https://yespress.io
Last updated: 2026-09-23