# Laurie Fleck

> Laurie Fleck is a Minneapolis marketing executive who led Curious Plot from 2018 until her retirement in May 2026. Across nearly eight years as CEO, the food, agriculture and companion-animal agency nearly tripled billings, more than doubled its team and rebranded from FLM Harvest. Her career began in advertising after a journalism and mass communications degree from Iowa State, and her next chapter is expected to include selective consulting and board service.

- **Role:** Former Chief Executive Officer at Curious Plot
- **Organizations:** Curious Plot, FLM Harvest, Farmer Lumpe + McClelland, Syngenta, ABG Inc., Meyocks, Martin Williams Advertising, Miller Meester Advertising
- **From:** Chicago, United States
- **Education:** Bachelor of Science in Journalism and Mass Communications, Iowa State University, Executive Masters Series in Marketing Automation and Performance Marketing, Northwestern University
- **Known for:** Led Curious Plot through a period in which total billings nearly tripled and the team more than doubled., Guided the 2021 rebrand of FLM Harvest to Curious Plot., Expanded agency services to include emerging media, marketing automation and virtual collaboration.

## Career timeline

- **1987-2001** — Worked at Miller Meester Advertising, ultimately in a senior vice president account leadership role.
- **2001-2003** — Served as an account supervisor at Martin Williams Advertising.
- **2003-2005** — Served as a vice president and account supervisor at Meyocks.
- **2005-2007** — Worked as a brand development specialist at ABG Inc.
- **2007-2010** — Led internal communications for Seeds at Syngenta.
- **2011** — Joined Farmer Lumpe + McClelland, later known as FLM Harvest and Curious Plot, as a vice president in Minneapolis.
- **2013-2014** — Became a partner and then managing partner of the Minneapolis office.
- **2017-2018** — Served as chief operating officer before becoming CEO.
- **2018** — Assumed the chief executive role at the agency.
- **2021** — Led the rebrand of FLM Harvest as Curious Plot.
- **2026-05** — Retired from agency leadership after 15 years at the firm and nearly eight years as CEO; Mitch Van Kampen succeeded her.

## Achievements

- Led Curious Plot through a period in which total billings nearly tripled and the team more than doubled.
- Guided the 2021 rebrand of FLM Harvest to Curious Plot.
- Expanded agency services to include emerging media, marketing automation and virtual collaboration.
- Helped build a national team of more than 125 people across 20 states while keeping the agency anchored in Minneapolis.
- Developed and executed a long-term succession plan that elevated Mitch Van Kampen and expanded the executive leadership bench.

## Latest updates

- **2026-05** — Completed her final day at Curious Plot and retired from agency leadership.
- **2026-04** — Curious Plot announced its planned succession, with Mitch Van Kampen becoming president and CEO effective May 1.
- **2026-04** — Said her next chapter would include selective consulting and board service.

## Links

- Website: https://curiousplot.agency/our-team/laurie-fleck/
- LinkedIn: https://www.linkedin.com/in/laurie-fleck

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Profile page: https://yespress.io/laurie-fleck
Published by YesPress — https://yespress.io
Last updated: 2026-09-24