# Lauren Berson

> Lauren Berson Sugarman is the New York-based founder and CEO of Conceive. Her career spans Citi, Meebo, Google, Andreessen Horowitz, and WW. She also invests, advises founders, writes, and has served on the board of New York child services agency JCCA.

- **Role:** Founder & CEO at Conceive
- **Organizations:** Conceive, Sugarman Ventures, WW International, Andreessen Horowitz, Google, Meebo, Citi, JCCA
- **Education:** Cornell University, College of Human Ecology
- **Known for:** Built a career across banking, startup business development, platform partnerships, venture capital, and company leadership., Moderated an a16z summit discussion with the CEOs of Mixpanel, Factual, and Foursquare in November 2017., Founded Conceive after executive roles at Google, a16z, and WW.

## Career timeline

- **2004** — Graduated from Cornell University; began consumer banking work at Citi.
- **2011–2012** — Worked in business development at Meebo before its acquisition by Google.
- **2012–2014** — Worked on strategic partnerships at Google, including Google+ and Android.
- **2014–2018** — Partner at Andreessen Horowitz, working in market development.
- **2018–2020** — Vice President, Head of Strategic Growth Office at WW.
- **2021** — Founded Conceive.

## Achievements

- Built a career across banking, startup business development, platform partnerships, venture capital, and company leadership.
- Moderated an a16z summit discussion with the CEOs of Mixpanel, Factual, and Foursquare in November 2017.
- Founded Conceive after executive roles at Google, a16z, and WW.
- Her Intro biography reports investments in more than 15 companies and limited partner commitments to four funds through Sugarman Ventures.
- Named among JCCA trustees in its 2021 annual report.

## Latest updates

- **2026-01** — Appeared on Venture Everywhere with fellow founder Lauren Makler and discussed building her company, protecting work time, and her interest in fiction.
- **2025-02** — Featured in Founders Everywhere, discussing entrepreneurship, her founder network, and improv classes.

## Links

- Website: https://weconceive.com/
- LinkedIn: https://www.linkedin.com/in/laurenberson
- Twitter/X: https://x.com/LaurenBerson
- Instagram: https://www.instagram.com/thelaurenberson/

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Profile page: https://yespress.io/lauren-berson
Published by YesPress — https://yespress.io
Last updated: 2026-10-20