# Lagunitas Brewing Company

> Lagunitas Brewing Company is a Petaluma, California brewer that turned a Christmas homebrew kit into one of the biggest India Pale Ale operations in the United States. Founded by Tony Magee in 1993, it built its name on assertively hoppy beers, dog-friendly taprooms, and packaging that reads more like liner notes than a beer label. Its flagship Lagunitas IPA remains a top-selling draught IPA, and the brewery has pushed into zero-alcohol hop water and hazy styles. Since 2015 it has been part of Heineken, which bought the company outright in 2017 in a deal reported near $1 billion, while the brand keeps running from its Northern California brewhouse.

- **Founded:** 1993
- **Headquarters:** Petaluma, California, United States
- **Founders:** Tony Magee (Founder)
- **Team size:** ~370 employees
- **Products:** Lagunitas IPA, A Little Sumpin' Sumpin' Ale, Maximus / Hazicus Maximus, Hazy IPA, Hoppy Refresher
- **Notable:** Helped establish the modern American IPA as a leading beer style through Lagunitas IPA., Grew from a garage-scale brewery to roughly a million barrels a year at its peak., Reached its highest craft market share since before the pandemic (~4.51%) in 2024.

## Products & services

- **Lagunitas IPA** — The flagship India Pale Ale and a top-selling draught IPA in the U.S.; the beer that helped define the modern American IPA.
- **A Little Sumpin' Sumpin' Ale** — A hop-forward wheat ale (~7.5% ABV) with a roughly 50/50 wheat-to-barley mash and a multi-hop blend; the brewery's #2 brand.
- **Maximus / Hazicus Maximus** — High-ABV IPAs, including a 9% ABV hazy interpretation, for drinkers who want more of everything.
- **Hazy IPA** — A juicy, sessionable 5.5% ABV hazy take on the flagship, available on draft and in California off-premise.
- **Hoppy Refresher** — Non-alcoholic sparkling hop water - zero alcohol, zero carb, zero calorie, gluten-free - in Original, Blood Orange, Berry Lemon and Passionfruit; #1 in the hop water category.
- **Hazy IPNA** — Non-alcoholic hazy IPA; became a leading non-alcoholic hazy IPA in six-packs after its 2025 launch.
- **Taproom experiences** — Dog- and family-friendly taprooms with live music and food, anchored at the Petaluma brewery.
- **Schwag Shop (e-commerce)** — Online store for merchandise and select beverage bundles shipped direct to consumers.

## Achievements

- Helped establish the modern American IPA as a leading beer style through Lagunitas IPA.
- Grew from a garage-scale brewery to roughly a million barrels a year at its peak.
- Reached its highest craft market share since before the pandemic (~4.51%) in 2024.
- Built Hoppy Refresher into the #1 hop water in the category.
- Sold to Heineken in a two-part deal reported near $1 billion, one of craft beer's largest exits.

## Latest updates

- **2025-01** — Launched Hazy IPA (5.5% ABV) and the non-alcoholic Hazy IPNA, extending the flagship into hazy and zero-alcohol formats.
- **2024-05** — Closed its Chicago brewery and taproom after a decade of operation, consolidating around Petaluma.
- **2024-01** — Refreshed packaging for IPA and A Little Sumpin' Sumpin', reintroducing the dog mascot and character Millie, and returned to its best craft market share since before the pandemic.

## Links

- Website: https://lagunitas.com
- LinkedIn: http://www.linkedin.com/company/lagunitas-brewing-co-
- Twitter/X: https://twitter.com/lagunitast
- Instagram: https://www.instagram.com/lagunitasbeer/
- Facebook: https://facebook.com/LagunitasBrewingCo

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Published by YesPress — https://yespress.io
Last updated: 2026-08-12