# Ladislav Šalom

> Ladislav Šalom is the co-founder and CEO of Product Fruits, a user onboarding and digital adoption platform. Based in Pilsen, Czech Republic, he previously worked in software development at Socialbakers and as CTO at TRIVI. His current product focus is Elvin, an in-app AI copilot for personalized guidance and support.

- **Role:** Co-founder & CEO at Product Fruits
- **Organizations:** Product Fruits, TRIVI, Devhand, Socialbakers (now Emplifi), PilsCom s.r.o., Syntactic Sugar
- **Known for:** Founded Product Fruits and formed a partnership with Karel Papík when it had six customers., Co-built a company reported by Papík to serve more than 1,300 paying customers., Led the product vision for the transition to Elvin conversational guidance.

## Career timeline

- **2007-2010** — Software development at Syntactic Sugar, initially part-time.
- **2010-2011** — Software developer at PilsCom s.r.o.
- **2011-2014** — Software engineer at Socialbakers.
- **2011-2021** — Freelance work through Devhand.
- **2015-2021** — CTO at TRIVI.
- **2019** — Founded Product Fruits; his LinkedIn dates the role to June.
- **2023** — Product Fruits announced a €1.6 million investment involving LEVERAGE and Venture to Future Fund.
- **2024** — Product Fruits announced a $1.6 million round from Reflex Capital for AI development and team expansion.

## Achievements

- Founded Product Fruits and formed a partnership with Karel Papík when it had six customers.
- Co-built a company reported by Papík to serve more than 1,300 paying customers.
- Led the product vision for the transition to Elvin conversational guidance.

## Latest updates

- **2026-07** — Product Fruits published its read-only MCP connection for accessing onboarding and support data with AI assistants; a company update, not a claim of personal authorship.
- **2026-05** — Product Fruits described its Flows canvas and AI-guided Discoveries for personalized onboarding.

## Links

- LinkedIn: https://www.linkedin.com/in/ladislav-salom/

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Profile page: https://yespress.io/ladislav-salom
Published by YesPress — https://yespress.io
Last updated: 2026-10-14