# Kyle Arteaga

> Kyle Arteaga is co-founder and CEO of The Bulleit Group, a technology communications consultancy founded with Alex Hunter in 2012. Based in the Seattle area, he previously held communications roles at Netscape, Reuters, Serena Software, and eMeter/Siemens. His work spans industrial technology storytelling, executive communications, and AI discoverability. His public writing also connects entrepreneurship with inclusion and his experience growing up in a New Mexico border town.

- **Role:** Co-founder and CEO at The Bulleit Group
- **Organizations:** The Bulleit Group, Netscape Communications, Reuters, Serena Software, eMeter / Siemens, The Orinda Association
- **Education:** BA, University of Arizona
- **Known for:** Selected for The Holmes Report’s 2014 Innovator 25., Co-founded the agency recognized as 2019 Technology Agency of the Year., Led the consultancy included in PRovoke Media’s 2025 selection of technology PR agencies.

## Career timeline

- **1997-1999** — Public relations manager at Netscape Communications, per published professional history.
- **2002-2007** — Held a global marketing and communications role at Reuters, per published professional history.
- **2007-2009** — Vice president of corporate communications at Serena Software, per published professional history.
- **2009-2012** — Held senior communications and corporate development responsibilities at eMeter / Siemens.
- **2012** — Co-founded The Bulleit Group with Alex Hunter.
- **2014** — Named to The Holmes Report’s Innovator 25.
- **2020-2021** — Served on the board of The Orinda Association, per published professional history.
- **2023** — Bulleit made its generative AI policy available under a Creative Commons license.
- **2024** — Bought Hunter’s shares and announced an increased industrial-sector focus.
- **2026** — Published an account of the communications strategy for Fauna Robotics’ Sprout launch.

## Achievements

- Selected for The Holmes Report’s 2014 Innovator 25.
- Co-founded the agency recognized as 2019 Technology Agency of the Year.
- Led the consultancy included in PRovoke Media’s 2025 selection of technology PR agencies.
- Helped launch the Smart Energy Demand Coalition in Brussels while working with eMeter.

## Latest updates

- **2026-04** — Discussed his agency’s AI workflows, verification process, discoverability, and pricing with Dan Lewis in The Comms Stack on April 1.
- **2026-03** — Published an account of Fauna Robotics’ Sprout launch on March 17, emphasizing direct experience and credibility.
- **2025-09** — Published his wire-service crawler tests and subsequent qualifications and updates in a September 3 LinkedIn article.

## Links

- Website: https://www.bulleitgroup.com/
- LinkedIn: https://www.linkedin.com/in/kylearteaga

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Profile page: https://yespress.io/kyle-arteaga
Published by YesPress — https://yespress.io
Last updated: 2026-10-22