# Kular

> Kular is a London-based, Y Combinator-backed AI lead generation platform that finds and books qualified customers for businesses over email, LinkedIn, and AI voice - and only charges when it works. Instead of selling software seats or campaign hours, Kular runs the outreach itself and bills per positive reply or booked meeting, aligning its revenue with the results it delivers. The platform serves over 1,000 companies and is built by a team of MIT, Cambridge, and Oxford graduates.

- **Founded:** 2021
- **Headquarters:** London, England, United Kingdom
- **Founders:** Nelson Jones (Co-founder & CEO), Saaras Mehan (Co-founder & CTO)
- **Team size:** ~12-23 employees
- **Products:** Email Campaigns, LinkedIn Campaigns, Voice Campaigns, Website Visitors, Email Infrastructure
- **Notable:** Backed by Y Combinator (Winter 2022 batch)., Generates leads for over 1,000 companies via email and LinkedIn., Built by a team drawn from MIT, IIT, Cambridge, and Oxford.

## Products & services

- **Email Campaigns** — AI-powered email outreach that reads your website, identifies ideal customers, writes personalized messages from proven practices across millions of emails, and manages follow-ups. First lead is free; results-based pricing.
- **LinkedIn Campaigns** — Automated LinkedIn lead generation with AI-written posts optimized for conversion and engagement-boosting via shared likes. Includes a two-week free trial.
- **Voice Campaigns** — AI voice-cloning that sends personalized LinkedIn voice notes in multiple languages, powers website voice agents, and runs automated sales calls in your own voice. Starts around $500/month with 1,000 conversation minutes included.
- **Website Visitors** — Identifies anonymous website visitors, researches them, qualifies them, and autonomously engages them to turn traffic into leads. Pay-as-you-go around $0.30 per identified visitor with no minimum.
- **Email Infrastructure** — Managed mailbox system with automatic warming and domain refresh to protect inbox deliverability and avoid spam filtering.

## Achievements

- Backed by Y Combinator (Winter 2022 batch).
- Generates leads for over 1,000 companies via email and LinkedIn.
- Built by a team drawn from MIT, IIT, Cambridge, and Oxford.
- Backed by angel investors behind Stripe, OpenSea, and Ironclad.
- Pioneered an outcome-based pricing model - pay per reply or booked meeting - in a category dominated by seat and credit subscriptions.

## Latest updates

- **2022-03** — Raised seed funding as part of the Y Combinator Winter 2022 cohort.
- **2024-10** — Featured in startup funding roundups amid continued growth of its AI outbound platform.
- **2025-09** — Refreshed brand and website (new primary logo assets) alongside expanded product suite including Voice Campaigns and Website Visitors.

## Links

- Website: https://www.kular.ai
- LinkedIn: https://uk.linkedin.com/company/joinkular

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Profile page: https://yespress.io/kular
Published by YesPress — https://yespress.io
Last updated: 2026-08-04