# Kovach Marketing

> Kovach Marketing is a privately held, women-owned integrated marketing communications agency in Newport Beach, California. Founded by Dana Kovach in 1992, it specializes in housing and real estate, connecting market research, brand strategy, creative, paid media, websites, public relations, video, signage, sales environments, and events around the homebuyer's journey.

- **Founded:** 1992
- **Headquarters:** Newport Beach, United States
- **Founders:** Dana Kovach (Founder and CEO)
- **Team size:** 11-50 employees on LinkedIn; 24 employees in supplied Apollo data
- **Products:** Strategy and branding, Creative and content, Communications and public relations, Video and photo production, Event and association marketing
- **Notable:** Selected again as creative volunteer lead for the 2024 SoCal MAME Awards campaign., Named an 11-time finalist in the 2024 SoCal MAME Awards across logo, graphic continuity, brochure, promotion, website and signage categories., Credited with Shea Homes and project partners on Fox Point Farms, named 2024 ICON Awards Community of the Year.

## Products & services

- **Strategy and branding** — Market research, strategy development, brand development, trademark facilitation, media planning and marketing audits.
- **Creative and content** — Creative design, printed collateral, direct mail, websites, digital campaigns, email, animation, outdoor advertising, and sales or leasing environments.
- **Communications and public relations** — Integrated communications, storytelling, media relations, social media, experiential marketing and crisis communications.
- **Video and photo production** — Concept development, scripting, filming, drone footage, photography, 3D visualization, animation, editing, sound and multi-platform delivery.
- **Event and association marketing** — Branding and creative for industry shows, awards programs, galas and association events, including work with BIASC, Team PMP and City of Hope.

## Achievements

- Selected again as creative volunteer lead for the 2024 SoCal MAME Awards campaign.
- Named an 11-time finalist in the 2024 SoCal MAME Awards across logo, graphic continuity, brochure, promotion, website and signage categories.
- Credited with Shea Homes and project partners on Fox Point Farms, named 2024 ICON Awards Community of the Year.
- Credited on Fox Point Farms, a 2025 NAHB Multifamily Pillars of the Industry Silver Award recipient in its community category.
- Trumark Homes' Zest, with Kovach Marketing as ad agency, received a 2023 Nationals Silver Award for logo design.
- Built a client roster that includes nationally active builders and more than three decades of work in housing.

## Latest updates

- **2025-02** — Fox Point Farms, credited to Shea Homes, Nolen Communities, Kovach Marketing and other partners, was listed as a Silver Award recipient in the NAHB Multifamily Pillars of the Industry program.
- **2024-10** — Kovach Marketing served again as creative lead for the SoCal MAME Awards and entered the event with 11 finalist nominations.
- **2024-10** — Fox Point Farms was named Community of the Year at the 2024 ICON Awards, with Kovach Marketing among the credited project team.
- **2024-02** — Dana Kovach shared a buyer-first marketing tip from the International Builders' Show: listen to what customers want and what excites them.

## Links

- Website: https://www.kovachmarketing.com/
- LinkedIn: https://www.linkedin.com/company/kovach-marketing/
- Twitter/X: https://twitter.com/kovachmarketing
- YouTube: https://www.youtube.com/@kovach.marketing
- Instagram: https://www.instagram.com/kovach.marketing/
- Facebook: https://www.facebook.com/kovachmarketing/

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Profile page: https://yespress.io/kovach-marketing
Published by YesPress — https://yespress.io
Last updated: 2026-09-16