# Klear

> Klear is an influencer marketing software company acquired by Meltwater in 2021. Its platform helps brands and agencies discover and vet creators, manage collaborations and payments, and measure campaign performance. It is now sold through Meltwater’s influencer marketing offering.

- **Founded:** 2012
- **Headquarters:** Haifa, Israel
- **Founders:** Eytan Avigdor (Co-founder; CEO at the 2021 acquisition), Noam Avigdor (Co-founder and CTO), Guy Avigdor (Co-founder and COO; identified as Klear CEO in the 2024 company blog)
- **Products:** Influencer discovery and vetting, Klear Connect, Klear Pay, Campaign measurement, Klear Recruit
- **Notable:** Meltwater announced a US$17.8 million acquisition agreement in April 2021, including cash and earn-out., Nuun Hydration’s vendor-published case study reports 300 hours saved annually., Integrated influencer-post workflows and analytics with Meltwater Engage in May 2024.

## Products & services

- **Influencer discovery and vetting** — Search and evaluate creators using audience, engagement, content and brand-fit signals.
- **Klear Connect** — Centralized influencer communications, briefs and content approvals.
- **Klear Pay** — Creator payment workflows with payout details and tax-document collection.
- **Campaign measurement** — Campaign reporting, estimated reach and ecommerce attribution.
- **Klear Recruit** — Recruitment forms for identifying potential creator partners and customer ambassadors.
- **Influencer Campaigns API** — Fetch campaigns, posts, influencers and metrics through Meltwater’s API.

## Achievements

- Meltwater announced a US$17.8 million acquisition agreement in April 2021, including cash and earn-out.
- Nuun Hydration’s vendor-published case study reports 300 hours saved annually.
- Integrated influencer-post workflows and analytics with Meltwater Engage in May 2024.

## Latest updates

- **2026-09** — Meltwater announced Klear’s campaign Funnel view and a View Only access role.
- **2026-08** — Tagged Instagram Stories can be saved to campaigns using the Chrome Extension.
- **2026-02** — Meltwater described Klear’s AI Discovery Assistant, discovery sorting and in-profile persona adjustments.

## Links

- Website: https://www.meltwater.com/en/capabilities/influencer-marketing
- LinkedIn: https://www.linkedin.com/company/klearinfluencer/
- Twitter/X: https://twitter.com/klear_com
- YouTube: https://www.youtube.com/user/MeltwaterGroup
- Instagram: https://www.instagram.com/meltwater/
- Facebook: https://www.facebook.com/twtrland

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Profile page: https://yespress.io/klear
Published by YesPress — https://yespress.io
Last updated: 2026-10-03