# Kimen Warner

> Kimen Warner is SVP of Product Management for Personalization and Marketing Intelligence at Salesforce, where she leads the AI-powered unification of Marketing Cloud's fragmented ecosystem into a coherent platform. A veteran of nearly two decades in personalization and optimization technology, she rode one product from Offermatica through Omniture to Adobe — spending over a decade building Adobe Target into a leading A/B testing and personalization platform — before joining Drift as VP of Product and then Salesforce. A Stanford-educated product designer and former varsity fencer, she is now one of the most prominent voices shaping how enterprise marketers adopt AI agents and autonomous campaign optimization.

- **Role:** SVP Product Management, Personalization and Marketing Intelligence at Salesforce
- **Organizations:** Salesforce, Drift, Adobe, Omniture, Offermatica
- **From:** Irvine, CA, USA
- **Nationality:** American
- **Education:** B.S. in Product Design, Stanford University
- **Known for:** Led Adobe Target product team for over a decade, helping make A/B testing and personalization mainstream in enterprise marketing, Oversaw launch of Drift Deal Room - a digital shared space for B2B buyer-seller collaboration, Leading development of Einstein Personalization, a real-time AI decision engine built natively on Salesforce Data Cloud

## Career timeline

- **2000-2004** — Attended Stanford University; studied Product Design; competed as varsity fencer (Foil) on Stanford Athletics team as Kimen Field
- **2004-2007** — Technical Consultant at Offermatica, an early web optimization and A/B testing company
- **2007-2009** — Product Manager at Omniture after Offermatica was acquired
- **2009-2021** — Grew from Senior PM to Director of Product Management at Adobe, leading Adobe Target - Adobe's flagship A/B testing, personalization, and optimization solution within Adobe Marketing Cloud
- **2021-2022** — Vice President of Product Management at Drift, a conversational marketing platform; oversaw launch of Drift Deal Room
- **2022-present** — SVP Product Management, Personalization and Marketing Intelligence at Salesforce; leading AI-driven unification of Marketing Cloud products including Einstein Personalization (now Salesforce Personalization) built on Data Cloud

## Achievements

- Led Adobe Target product team for over a decade, helping make A/B testing and personalization mainstream in enterprise marketing
- Oversaw launch of Drift Deal Room - a digital shared space for B2B buyer-seller collaboration
- Leading development of Einstein Personalization, a real-time AI decision engine built natively on Salesforce Data Cloud
- Spearheading unification of nine separately acquired companies into a coherent Salesforce Marketing Cloud AI platform
- Featured speaker at Salesforce Connections 2025 (CNX25) on agentic AI in marketing
- Active media presence as expert on AI adoption in enterprise marketing technology
- Varsity fencer at Stanford University

## Latest updates

- **2025-05** — Featured speaker at Salesforce Connections 2025 (CNX25) in Chicago, speaking on agentic AI in marketing
- **2025** — Leading product management for Agentforce Marketing, the rebrand of Salesforce Marketing Cloud announced at Dreamforce 2025
- **2024** — Overseeing Einstein Personalization product - a real-time AI decision engine built on Salesforce Data Cloud
- **2022** — Joined Salesforce as SVP Product Management for Personalization and Marketing Intelligence

## Links

- LinkedIn: https://www.linkedin.com/in/kimen
- Twitter/X: https://x.com/kimenwarner

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Profile page: https://yespress.io/kimen-warner
Published by YesPress — https://yespress.io
Last updated: 2026-04-30