# KEY.co

> KEY.co is an Austin-based luxury travel company that reimagines the vacation rental as a hotel-grade service experience. It curates design-forward homes and pairs them with in-home services - pre-arrival grocery stocking, private chefs, in-home spa and massage, and a dedicated guest-services team - across dozens of destinations in the U.S., Caribbean, Mexico and Canada. Founded in 2014 by Kim Lalande, the company operates as a three-sided marketplace connecting travelers, property managers and local vendors, and has raised roughly $15.8M to date.

- **Founded:** 2014
- **Headquarters:** Austin, Texas, United States
- **Founders:** Kim Lalande (Founder & CEO), Karla Reynolds (Co-founder), Kim Shrum (Co-founder)
- **Team size:** ~25 employees
- **Products:** Curated Vacation Home Rentals, In-Home Services, Concierge & Curated Experiences, Experientials Brand Integrations
- **Notable:** Grew from a single-city concierge concept in 2014 to 60+ destinations across the U.S., Caribbean, Mexico and Canada, Built access to thousands of vetted luxury homes with an in-home service layer, Acquired Experientials (2024) to add curated brand experiences to rentals

## Products & services

- **Curated Vacation Home Rentals** — A vetted collection of design-forward luxury homes selected for style, comfort and views across dozens of U.S., Caribbean, Mexican and Canadian destinations.
- **In-Home Services** — Hotel-grade guest services delivered to the home, including pre-arrival grocery stocking, private chefs, in-home massage and spa, and housekeeping.
- **Concierge & Curated Experiences** — A dedicated guest-services team that plans local activities and experiences tailored to each traveler's preferences.
- **Experientials Brand Integrations** — Curated premium products from emerging brands placed inside KEY.co homes, added via the 2024 acquisition of Experientials.

## Achievements

- Grew from a single-city concierge concept in 2014 to 60+ destinations across the U.S., Caribbean, Mexico and Canada
- Built access to thousands of vetted luxury homes with an in-home service layer
- Acquired Experientials (2024) to add curated brand experiences to rentals
- Formed a transatlantic partnership with Plum Guide (2025)
- Raised roughly $15.8M to scale the platform

## Latest updates

- **2025-12** — Announced a strategic transatlantic partnership with London-based Plum Guide, expanding access across 60+ premier destinations in the Americas.
- **2024-09** — Acquired Experientials to blend high-end homes with premium products from emerging brands.

## Links

- Website: https://key.co
- LinkedIn: https://www.linkedin.com/company/keydotco
- Instagram: https://www.instagram.com/keydotco/
- Facebook: https://www.facebook.com/keydotco/

---

Profile page: https://yespress.io/key-co
Published by YesPress — https://yespress.io
Last updated: 2026-07-20