# Kevin Weschler

> Kevin Weschler is the Miami-based founder and CEO of Fuego, a direct-to-consumer footwear company born from his frustration with the choice between grippy street sneakers and formal dance shoes. A salsa and bachata enthusiast, former Deloitte consultant, Wharton MBA, and repeat founder, he turned that small mismatch into a patented dance-sneaker system with pivot points, all-surface ambitions, creator collaborations, and customers in more than 120 countries.

- **Role:** Founder and CEO at Fuego
- **Organizations:** Fuego, Deloitte Consulting, 2 College Brothers Moving & Storage
- **Education:** Master of Business Administration (MBA), The Wharton School, University of Pennsylvania, Bachelor of Science, University of Florida, International Business Program, Universitat Pompeu Fabra
- **Known for:** Founded Fuego in 2019 and expanded the brand to customers in more than 120 countries by 2023., Named inventor on U.S. patents covering a shoe outsole, a footwear sole with a pivot point, and a shoe design., Won the inaugural Entrepreneurial Spirit Award from Wharton's MBA Class of 2020 in a peer vote.

## Career timeline

- **2011-2013** — Co-founded and led 2 College Brothers Moving & Storage; the company was acquired after two years.
- **2015-2018** — Worked as a management consultant at Deloitte Consulting, supporting private equity and Fortune 500 acquisition and merger work.
- **2017-2018** — Took salsa classes in Williamsburg, Brooklyn and began exploring the gap between traditional dance shoes and everyday sneakers.
- **2019** — Founded and launched Fuego while pursuing an MBA at Wharton.
- **2020** — Fuego was selected for the CRV-backed Liftoff List; by May it had sold thousands of pairs in 24 countries.
- **2020** — Received Wharton's inaugural Entrepreneurial Spirit Award, selected by peers in the MBA Class of 2020.
- **2021** — Fuego received a U.S. design patent for its shoe outsole.
- **2023** — Received a U.S. utility patent for a footwear sole with a pivot point; Fuego reported customers in more than 120 countries.
- **2025** — A further Fuego shoe design patent was granted, and the Derek Hough x Fuego collection launched.
- **2026** — Announced Fuego as an official sponsor of the Miami HEAT, with shoes worn by the HEAT Dancers.

## Achievements

- Founded Fuego in 2019 and expanded the brand to customers in more than 120 countries by 2023.
- Named inventor on U.S. patents covering a shoe outsole, a footwear sole with a pivot point, and a shoe design.
- Won the inaugural Entrepreneurial Spirit Award from Wharton's MBA Class of 2020 in a peer vote.
- Previously co-founded 2 College Brothers Moving & Storage, which was acquired after two years.
- Developed Fuego collaborations with dancers and choreographers including BDash, ATACA, Jade Chynoweth, and Derek Hough.
- Secured backing reported from Dorm Room Fund, the Penn Wharton Innovation Fund, Robin Hood Ventures, New York Angels, and New World Angels.
- Became an official Miami HEAT sponsor, with Fuego worn by the HEAT Dancers.

## Latest updates

- **2026-02** — Announced that Fuego had become an official sponsor of the Miami HEAT and that the HEAT Dancers would wear the brand.
- **2025-05** — Launched the Derek Hough x Fuego Low-top and Split-sole collection.
- **2025-01** — A U.S. design patent naming Weschler as inventor and Fuego as assignee was granted for a shoe design.
- **2025-01** — A Refersion case study documented Fuego's affiliate-led ecommerce program and its roots in Weschler's search for a street-to-dance shoe.
- **2024-01** — Fuego raised a reported $2.5 million financing round.

## Links

- Website: https://fuegodance.com/
- LinkedIn: https://www.linkedin.com/in/kevin-weschler/
- Twitter/X: https://twitter.com/Fuego_dance
- YouTube: https://www.youtube.com/c/Fuego_dance
- Instagram: https://www.instagram.com/fuego.dance/
- Facebook: https://www.facebook.com/fuegodance.inc
- TikTok: https://www.tiktok.com/@fuego.dance

---

Profile page: https://yespress.io/kevin-weschler
Published by YesPress — https://yespress.io
Last updated: 2026-08-28