# Kathryn Condon

> Kathryn Condon is Vanguard's principal and global chief marketing officer, a financial-services marketing executive with more than 25 years of experience across Vanguard, Fidelity Investments, Bank of America and Accenture. After nearly 13 years at Fidelity, where she rose to lead marketing for wealth and brokerage, she joined Vanguard in January 2026 as only the second global CMO in the firm's first 50 years. Her record spans digital marketing, brand strategy, customer experience and experiments in new channels, from an ESPN trading campaign to Fidelity's educational metaverse project.

- **Role:** Principal, Global Chief Marketing Officer at Vanguard
- **Organizations:** Vanguard, Fidelity Investments, Bank of America, Accenture, Centura Bank
- **Education:** Bachelor of Arts in Political Science, Davidson College, Master of Business Administration in Marketing, University of North Carolina at Chapel Hill, Kenan-Flagler Business School
- **Known for:** Appointed Vanguard's second global chief marketing officer in the firm's first 50 years., Built a nearly 13-year career at Fidelity and rose to executive vice president, leading marketing for wealth and brokerage., Helped lead Fidelity's expansion into emerging marketing channels, including Reddit, TikTok and the Fidelity Stack educational experience in Decentraland.

## Career timeline

- **1994-1999** — Worked in digital, credit-card and online-banking marketing at Centura Bank.
- **Before 2006** — Worked at Accenture, ultimately as a senior manager.
- **2006-2012** — Held senior marketing roles at Bank of America, including digital marketing, advertising and segment marketing.
- **2012-2013** — Joined Fidelity Investments as senior vice president of digital marketing.
- **2013-2015** — Led media, digital marketing and customer relationship marketing at Fidelity.
- **2015-2022** — Led marketing channels and emerging platforms at Fidelity.
- **2019** — Named to Brand Innovators' Top 100 Women in Brand Marketing list.
- **2022-2025** — Served as executive vice president and head of marketing for Fidelity's wealth and brokerage business.
- **2025** — Ended a nearly 13-year Fidelity tenure and took several months to recharge with family and friends.
- **2026-present** — Joined Vanguard as principal and global chief marketing officer, becoming the second person to hold the global CMO role in the firm's first 50 years.

## Achievements

- Appointed Vanguard's second global chief marketing officer in the firm's first 50 years.
- Built a nearly 13-year career at Fidelity and rose to executive vice president, leading marketing for wealth and brokerage.
- Helped lead Fidelity's expansion into emerging marketing channels, including Reddit, TikTok and the Fidelity Stack educational experience in Decentraland.
- Helped connect Fidelity's brokerage message with ESPN's professional-sports trade-deadline coverage in 2015.
- Named to Brand Innovators' 2019 Top 100 Women in Brand Marketing list.
- Passed the Series 7, Series 24 and Securities Industry Essentials examinations, according to FINRA BrokerCheck.

## Latest updates

- **2026-06** — Convened nearly 750 Vanguard Marketing and Communications employees for an annual summit focused on creativity, brand building, trust, AI, transformation and customer experience.
- **2026-01** — Shared early reflections from Vanguard, emphasizing listening, learning and conversations across marketing and the broader business.
- **2026-02** — Registered with Vanguard Marketing Corporation through FINRA after joining Vanguard in January.
- **2026-01** — Began serving as Vanguard's principal and global chief marketing officer.
- **2025-12** — Vanguard announced that she would become the firm's second global chief marketing officer, succeeding Colin Kelton.

## Links

- Website: https://vanguard.com
- LinkedIn: http://www.linkedin.com/in/kathryn-condon-a419b61

---

Profile page: https://yespress.io/kathryn-condon
Published by YesPress — https://yespress.io
Last updated: 2026-08-17