# Justin Smith

> Justin Smith is the CEO of SamCart, an Austin, Texas based e-commerce and checkout platform that has helped more than 75,000 creators and entrepreneurs sell over $3.5 billion in products and services online. He rose through the company from Head of Product to Chief Operating Officer before stepping into the CEO role, and he has become a frequent voice on the future of the creator economy, the shift from awareness to conversion in online selling, and how AI is reshaping how small businesses sell. Before SamCart he worked in marketing and business development at high-growth SaaS companies including Curalate and LivePerson.

- **Role:** Chief Executive Officer at SamCart
- **Organizations:** SamCart, Curalate, LivePerson
- **Nationality:** American
- **Education:** Political Science, University of Maryland, Baltimore County (UMBC)
- **Known for:** Leads SamCart, a platform used by more than 75,000 creators and entrepreneurs, Oversees a platform through which customers have sold more than $3.5 billion in products and services, Advanced from Head of Product to COO to CEO within SamCart

## Career timeline

- **—** — Global Director of Business Development & Partnerships at LivePerson
- **—** — Director of Marketing at Curalate
- **—** — Joined SamCart, serving as Head of Product
- **—** — Promoted to Chief Operating Officer at SamCart
- **—** — Became Chief Executive Officer of SamCart

## Achievements

- Leads SamCart, a platform used by more than 75,000 creators and entrepreneurs
- Oversees a platform through which customers have sold more than $3.5 billion in products and services
- Advanced from Head of Product to COO to CEO within SamCart
- Frequent podcast and media voice on e-commerce, the creator economy, and AI in commerce

## Latest updates

- **2024-07** — Featured on the 'Beyond 7 Figures' / 'Predictable Profits' podcast discussing e-commerce growth lessons and how to scale a company.
- **2023-02** — Appeared on the 'Hey Fintech Friends' (This Week in FinTech) podcast discussing fintech trends and the creator economy.

## Links

- Website: https://samcart.com
- LinkedIn: https://www.linkedin.com/in/rejust/
- Twitter/X: https://twitter.com/samcartapp
- YouTube: https://www.youtube.com/watch?v=lh1XxTKJ8-E
- Facebook: https://www.facebook.com/samcartapp/

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Profile page: https://yespress.io/justin-smith
Published by YesPress — https://yespress.io
Last updated: 2026-07-16