# Joshu

> Joshu is an AI-native insurance platform that lets carriers, MGAs, and wholesale brokers build, sell, and run insurance products in one place - configuring forms, rating rules, underwriting workflows, document generation, and branded broker storefronts without writing code. Founded in 2020 by At-Bay alumni Roy Mill and Shimi Bornstein, the company aims to collapse the months-long, engineer-heavy process of launching a commercial insurance product into days, giving insurance teams direct control over their own products.

- **Founded:** 2020
- **Headquarters:** Menlo Park, California, United States
- **Founders:** Roy Mill (CEO & Co-Founder), Shimi Bornstein (CTO & Co-Founder)
- **Team size:** ~20 employees
- **Products:** Product configuration (no-code), AI-native authoring, Underwriting & submissions, Branded broker storefronts, Policy lifecycle management
- **Notable:** Named to the InsurTech100 list of companies transforming the insurance industry (2024)., Achieved SOC 2 Type II certification for operating in regulated insurance environments., Markets the ability to launch a live insurance product in 100 days or less.

## Products & services

- **Product configuration (no-code)** — Build and update insurance products - application forms, rating rules, binding requirements - without writing code.
- **AI-native authoring** — Configure and change products using plain-language commands rather than engineering tickets.
- **Underwriting & submissions** — Process and triage submissions, manage underwriting workflows, and automate quote and policy document generation.
- **Branded broker storefronts** — Built-in storefronts that let brokers quote, submit, and bind through a carrier- or MGA-branded online experience.
- **Policy lifecycle management** — Renewals, endorsements, and ongoing policy administration in one system.
- **APIs, webhooks & integrations** — API-first architecture with webhooks and integrations to connect downstream systems and partners.
- **Reporting & access control** — Business intelligence reporting, role-based access control, and SSO for regulated environments.

## Achievements

- Named to the InsurTech100 list of companies transforming the insurance industry (2024).
- Achieved SOC 2 Type II certification for operating in regulated insurance environments.
- Markets the ability to launch a live insurance product in 100 days or less.
- Joined the AAIS Partner Program to combine compliance-ready content with rapid product launches.

## Latest updates

- **2025-12** — Joshu joined the AAIS Partner Program to strengthen speed, compliance, and market agility for insurers.
- **2025** — Repositioned to an AI-native platform under joshu.ai - 'Build, sell, and run insurance in one AI platform.'
- **2024-10** — Named to the InsurTech100 list of companies transforming the insurance industry.
- **2024-08** — Raised additional Series A funding (reported $4M tranche; ~$11.7M total to date).

## Links

- Website: https://www.joshu.ai
- LinkedIn: https://www.linkedin.com/company/joshu

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Profile page: https://yespress.io/joshu
Published by YesPress — https://yespress.io
Last updated: 2026-06-14