# Josh Schachter

> Josh Schachter is the founder of UpdateAI, a post-sales conversational intelligence company acquired by Gainsight in July 2025, and the host of [Un]Churned. His career includes product work at eHarmony, the NFL and Intuit, corporate venture building at BCG, and startup leadership in Malaysia. After joining Gainsight as SVP and GM of Atlas, he moved into strategy and go-to-market development. He is based in New York.

- **Role:** SVP of Strategy and Go-to-Market Development at Gainsight
- **Organizations:** UpdateAI, Gainsight, BCG Digital Ventures, Boston Consulting Group, Setel, Intuit, NFL, eHarmony, HockeyBarn
- **Education:** BS, Industrial Engineering and Operations Research, Columbia University, MBA, UCLA Anderson School of Management
- **Known for:** Founded UpdateAI and led it through its acquisition by Gainsight in July 2025., Created and hosts the [Un]Churned podcast, which was also acquired by Gainsight., Published The Startup Pyramid operating framework.

## Career timeline

- **2010** — Wound down HockeyBarn and studied the career paths of technology executives; subsequently took an entry-level product role at eHarmony in Santa Monica.
- **—** — Held product roles at the NFL and Intuit; his NFL work included an Emmy, according to his own account.
- **—** — Worked in corporate venture building at BCG Digital Ventures and as founding general manager of Setel in Malaysia.
- **2018** — Published How Teams Can Outperform Using the Startup Ops Pyramid; the framework was subsequently renamed The Startup Pyramid.
- **2020** — Started UpdateAI with an initial concept for helping teams communicate and collaborate; subsequently focused on customer-success teams.
- **2024** — Met data-science lead Sergey Kondratiuk in person in Porto after more than three years working together.
- **2025** — Gainsight acquired UpdateAI and [Un]Churned in July; Schachter joined as SVP and GM of Atlas.
- **2026** — Gainsight identifies Schachter as SVP of Strategy and Go-to-Market Development in its [Un]Churned episode with AJ Bruno.

## Achievements

- Founded UpdateAI and led it through its acquisition by Gainsight in July 2025.
- Created and hosts the [Un]Churned podcast, which was also acquired by Gainsight.
- Published The Startup Pyramid operating framework.
- Reports winning an Emmy during his work at the NFL.
- Served as founding general manager of Setel in Malaysia.

## Latest updates

- **2025-07** — Gainsight acquired UpdateAI; Schachter joined as SVP and GM of Atlas and continued hosting [Un]Churned.
- **2026-07** — Gainsight appointed Grant Clarke as EVP and GM of Atlas; this is an organizational update relevant to Schachter’s former role.
- **—** — In a recent Gainsight [Un]Churned episode with AJ Bruno, Schachter is identified as SVP of Strategy and Go-to-Market Development.
- **—** — In a recent public post, Schachter recounts a namesake’s $10,000 investment and says he is writing a book on startup relationships.

## Links

- Website: https://www.update.ai/
- LinkedIn: https://www.linkedin.com/in/jschachter/
- Twitter/X: https://x.com/JoshSchachter

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Profile page: https://yespress.io/josh-schachter
Published by YesPress — https://yespress.io
Last updated: 2026-10-14
