# Josh Orum

> Josh Orum is the CEO of Pharos Systems International, a certified B-Corporation and leader in cloud-native print management software. With over 25 years spanning startups, brand agencies, and enterprise software, Orum stepped into the CEO role in October 2023 after serving as Pharos's CMO since 2021. He is the architect of PrintOps - a new category that repositions enterprise print from a device-centric headache into a cloud-native, user-centered operational discipline. Before Pharos, he founded Loud Dog Corporation, a San Francisco branding agency that served B2B tech giants including Google, Cloudera, and Intel, and later joined private equity firm Spotlight Equity Partners as an Operating Partner.

- **Role:** CEO at Pharos Systems International
- **Organizations:** Pharos Systems International, Spotlight Equity Partners, Loud Dog Corporation, Surparts, Identity Automation, cFive Solutions, Ease Software, Nicus Software
- **Nationality:** American
- **Education:** BA in Government and History, Claremont McKenna College, Unspecified, Charles University
- **Known for:** Coined and launched the 'PrintOps' category - repositioning enterprise print management as cloud-native IT operations, Led Pharos through digital transformation as CEO, overseeing development of Pharos Cloud 4.0 and Blueprint 6.0, Built Loud Dog Corporation into a recognized B2B tech branding agency working with Google, Cloudera, and Intel

## Career timeline

- **1999** — Founded Surparts, an online marketplace
- **2000** — Product Manager at Tomorrow Factory
- **2001** — Founded Loud Dog Corporation, a San Francisco-based B2B digital branding agency
- **2015** — Joined Spotlight Equity Partners as Operating Partner, working with portfolio companies on marketing strategy
- **2016** — Served as COO/CMO at Nicus Software, a Spotlight Equity portfolio company
- **2018** — CMO roles at Ease Software, cFive Solutions, and Identity Automation
- **2021** — Joined Pharos Systems International as Chief Marketing Officer following Spotlight Equity acquisition
- **2023** — Appointed CEO of Pharos Systems International, effective October 1, succeeding Kevin Pickhardt
- **2024** — Launched PrintOps category and Pharos Cloud 4.0 with direct IP printing; featured in The Silicon Review 30 Fastest Growing Private Companies

## Achievements

- Coined and launched the 'PrintOps' category - repositioning enterprise print management as cloud-native IT operations
- Led Pharos through digital transformation as CEO, overseeing development of Pharos Cloud 4.0 and Blueprint 6.0
- Built Loud Dog Corporation into a recognized B2B tech branding agency working with Google, Cloudera, and Intel
- Led Pharos to recognition as one of The Silicon Review's 30 Fastest Growing Private Companies (2024)
- Established Pharos as a certified B-Corporation under his leadership
- Grew Pharos to $21.2M annual revenue with 130 employees
- Founded multiple technology startups before age 30
- Wrote Medium article on relationship mapping for large B2B deal closing

## Latest updates

- **2024-11** — Pharos Cloud 4.0 launched with direct IP printing via cloud, significantly expanding enterprise deployment options
- **2024-05** — Pharos announced PrintOps category, positioning cloud-native print management as a distinct IT operations discipline
- **2024-03** — Pharos Blueprint 6.0 released, creating a migration path for enterprises to move on-prem print to the cloud
- **2024-01** — Josh Orum published 2024 vision for Pharos focused on cloud innovation, higher education expansion, and digital workplace integration
- **2023-10** — Officially became CEO of Pharos Systems International, succeeding Kevin Pickhardt

## Links

- Website: https://pharos.com
- LinkedIn: http://www.linkedin.com/in/joshorum
- Twitter/X: https://twitter.com/louddog
- Facebook: https://www.facebook.com/pharossystems/

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Profile page: https://yespress.io/josh-orum
Published by YesPress — https://yespress.io
Last updated: 2026-05-16