# Jim Stadler

> Jim Stadler is the Chicago-based chief marketing officer of Old National Bank, where he has helped turn the bank’s age and name into the durable ‘Get Old’ brand platform. His career spans senior marketing roles at Kimberly-Clark and McDonald’s, agency leadership at DDB and Schafer Condon Carter, and banking leadership at First Midwest and Old National, with a consistent emphasis on measured learning, memorable creative and long-term relationships.

- **Role:** Chief Marketing Officer at Old National Bank
- **Organizations:** Old National Bank, First Midwest Bank, Schafer Condon Carter, DDB Worldwide, McDonald’s, Kimberly-Clark, First Tee - Greater Chicago, Chicago Shakespeare Theater, Economic Club of Chicago, Association of National Advertisers
- **Education:** Bachelor’s degree in economics and political science, Southern Methodist University
- **Known for:** Helped establish and extend Old National Bank’s Get Old brand platform after the First Midwest merger., Named among Crain’s Chicago Business Notable Executives in Marketing in 2020 and 2021., At First Midwest, led marketing, corporate communications, customer relationship management and client experience functions.

## Career timeline

- **Before 2018** — Held senior marketing roles at Kimberly-Clark and McDonald’s and served as Senior Vice President, Group Management Director at DDB Worldwide.
- **Before 2018** — Served as Managing Partner and head of business development at Schafer Condon Carter; his agency work included the Chicago Cubs account during the team’s 2016 World Series season.
- **2018** — Joined First Midwest Bank as Executive Vice President and Chief Marketing and Communications Officer.
- **2020** — Named among Crain’s Chicago Business Notable Executives in Marketing; his team used CRM to process 6,400 Paycheck Protection Program applications that supported 135,000 families.
- **2021** — First Midwest announced his selection to Crain’s Chicago’s 2021 Notable Executives in Marketing list.
- **2022** — Became Chief Marketing Officer of Old National Bank when its merger with First Midwest closed; the first Get Old campaign launched that year.
- **2023** — Represented Old National in announcing its official partnership with the Big Ten Conference.
- **2025** — Participated in a banking-marketing panel on demonstrating marketing’s enterprise value and joined Old National and Bremer colleagues at the Minnesota State Fair.
- **2026** — Extended the Get Old platform with three new films about checking, fraud protection and commercial banking.

## Achievements

- Helped establish and extend Old National Bank’s Get Old brand platform after the First Midwest merger.
- Named among Crain’s Chicago Business Notable Executives in Marketing in 2020 and 2021.
- At First Midwest, led marketing, corporate communications, customer relationship management and client experience functions.
- During 2020, his First Midwest team used CRM to handle 6,400 Paycheck Protection Program applications supporting 135,000 families.
- At First Midwest, marketing contributed 32 percent of incremental retail revenue, a redesigned website improved conversions by 20 percent, and the We Have Ideas campaign generated more than 200 incremental commercial leads.
- Serves on the boards of First Tee - Greater Chicago and Chicago Shakespeare Theater.

## Latest updates

- **2026-05** — Discussed how Old National balances humor and trust, uses branch-radius digital targeting, and plans to keep evolving the Get Old platform.
- **2026-03** — Old National released three new Get Old films covering checking, fraud protection and commercial banking, with Stadler credited as chief marketing officer.
- **2025-08** — Joined Old National and Bremer colleagues on a visit to vendors at the Minnesota State Fair.
- **2025-05** — Schafer Condon Carter announced that an Old National Chicago billboard was a finalist in the 2025 OBIE Awards and credited Stadler among the client collaborators.

## Links

- Website: https://www.oldnational.com/about-us/leadership-team/james-stadler/
- LinkedIn: https://www.linkedin.com/in/jim-stadler-66b4988

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Profile page: https://yespress.io/jim-stadler
Published by YesPress — https://yespress.io
Last updated: 2026-08-21