# Jim Reinhart

> Jim Reinhart is the CEO of TEKVOX, a New Braunfels, Texas company reshaping the professional audiovisual industry with factory-built, pre-programmed Drop-In AV systems for classrooms, meeting rooms and complex spaces. A Rice University electrical engineer with more than 35 years in technology, he built his career across semiconductors and startups, co-founding and leading Luminary Micro, the lead partner on ARM's Cortex-M3 processor, through its 2009 acquisition by Texas Instruments. At TEKVOX he pushes a simple conviction: AV is IT, and it deserves the same discipline, standardization and lifecycle management as the rest of an organization's technology stack.

- **Role:** CEO at TEKVOX, Inc.
- **Organizations:** TEKVOX, Inc., Luminary Micro, Texas Instruments, Motorola Semiconductor Products Sector
- **Nationality:** American
- **Education:** BSEE, Electrical, Electronics and Communications Engineering, Rice University
- **Known for:** Co-founded and led Luminary Micro, the lead partner that delivered the world's first silicon implementation of ARM's Cortex-M3 processor, Raised venture funding for Luminary Micro, including a $14 million Series B round, and drove product and market development, Engineered the successful acquisition of Luminary Micro by Texas Instruments in 2009

## Career timeline

- **1982** — Began technology career at Motorola, Inc., Semiconductor Products Sector, holding roles as General Manager, Director of Operations and Director of Marketing
- **2004** — Became President and CEO of Luminary Micro, an Austin startup and lead partner for ARM's Cortex-M3 processor
- **2009** — Led Luminary Micro through its acquisition by Texas Instruments, bringing the Stellaris family of Cortex-M3 MCUs to TI
- **2009** — Became General Manager of TI's Catalog / Cortex-M ARM microcontroller business
- **2014** — Left Texas Instruments after his role as Senior Director and GM
- **2014** — Turned to the professional AV industry, leading TEKVOX as CEO

## Achievements

- Co-founded and led Luminary Micro, the lead partner that delivered the world's first silicon implementation of ARM's Cortex-M3 processor
- Raised venture funding for Luminary Micro, including a $14 million Series B round, and drove product and market development
- Engineered the successful acquisition of Luminary Micro by Texas Instruments in 2009
- Built TEKVOX's Drop-In AV product line - Scholaris, Concurro and Etalto - standardizing pro AV for education, corporate and civic customers
- Championed the 'AV is IT' philosophy, pushing lifecycle management, warranties and refresh discipline into audiovisual deployments

## Latest updates

- **2024-03** — Appeared on the Higher Ed AV Podcast (episode 240) with Lone Star College's Jim Crawford and TEKVOX's Joshua Joseph to discuss a large enterprise AV deployment
- **2024** — Promoted TEKVOX's Scholaris Series 100 pre-programmed classroom systems and continued advocating disciplined AV refresh and warranty strategies

## Links

- Website: https://tekvox.com
- LinkedIn: http://www.linkedin.com/in/jimreinhart
- Twitter/X: https://twitter.com/TEKVOXINC
- Facebook: https://facebook.com/tekvox

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Profile page: https://yespress.io/jim-reinhart
Published by YesPress — https://yespress.io
Last updated: 2026-07-16