# Jessica Jensen

> Jessica Jensen is LinkedIn's senior vice president and chief marketing officer, leading global marketing, brand, economic research, and social impact after more than 25 years across Boston Consulting Group, Yahoo, Apple, Meta, Booking Holdings, and Indeed. Her work is defined by a people-first view of business, an insistence on clear and repeatable messaging, and a belief that B2B marketing should be emotionally engaging rather than impersonal.

- **Role:** Senior Vice President and Chief Marketing Officer at LinkedIn
- **Organizations:** LinkedIn, Indeed, OpenTable, Kayak, Booking Holdings, Sunbasket, Meta, Apple, Yahoo, Investor's Business Daily, Boston Consulting Group, Cardlytics
- **Nationality:** American
- **Education:** MBA, INSEAD, Master's in International Relations, University of California, San Diego School of Global Policy and Strategy, BA, Amherst College
- **Known for:** Leads LinkedIn teams spanning global marketing, brand, economic research, and social impact., Built marketing leadership experience across Yahoo, Apple, Meta, Booking Holdings, Indeed, and LinkedIn., Led B2B marketing and strategy for Facebook, Instagram, Messenger, and other Meta platforms.

## Career timeline

- **Early career** — Began her professional career at Boston Consulting Group in Los Angeles, working with large companies navigating the digital economy.
- **Before 2010** — Served as senior vice president of marketing and business development at Investor's Business Daily.
- **2010-2012** — Led lifestyle properties at Yahoo as a vice president and general manager.
- **2012-2013** — Led global product marketing for Apple's iAd mobile advertising business.
- **2014-2019** — Led B2B positioning, marketing strategy, and communications for Facebook and other Meta platforms, including Instagram, Messenger, WhatsApp, and Workplace.
- **2019-2020** — Held senior marketing roles for Kayak and OpenTable within Booking Holdings, becoming OpenTable's chief marketing officer.
- **2020** — Joined the Cardlytics board of directors while serving as OpenTable's chief marketing officer.
- **2021-2024** — Served as Indeed's chief marketing officer, responsible for global brand, communications, product, acquisition, and growth marketing.
- **2025-present** — Joined LinkedIn as chief marketing and strategy officer; LinkedIn's current official bio lists her as senior vice president and chief marketing officer.

## Achievements

- Leads LinkedIn teams spanning global marketing, brand, economic research, and social impact.
- Built marketing leadership experience across Yahoo, Apple, Meta, Booking Holdings, Indeed, and LinkedIn.
- Led B2B marketing and strategy for Facebook, Instagram, Messenger, and other Meta platforms.
- Oversaw global product marketing for Apple's iAd mobile advertising business.
- Was appointed to the Cardlytics board of directors in 2020.
- Directed Indeed marketing during a period of major change in labor markets and workplace expectations.
- Helped bring campaigns including Empathy at Work and Work Needs Women into Indeed's broader marketing program.
- Champions the advancement of women in senior leadership and on corporate boards.

## Latest updates

- **2026-05** — Appeared on iHeartMedia's Leading by Example podcast to discuss entry-level work, AI, professional networks, and leading with humanity.
- **2026-05** — Joined the That's What I Call Marketing podcast for a discussion of the general-manager mindset in modern marketing leadership.
- **2026-03** — Appeared on the Uncensored CMO podcast to discuss careers, profile growth, LinkedIn features, and making B2B marketing less boring.
- **2026-01** — Published a 2026 marketing outlook focused on generative engine optimization, AI-assisted sales and marketing, brand trust, and learn-forward team cultures.
- **2025-09** — LinkedIn appointed its first chief brand officer, Heather Freeland, reporting to Jensen as the company worked to unify and elevate its brand.

## Links

- LinkedIn: https://www.linkedin.com/in/jensenjessica

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Profile page: https://yespress.io/jessica-jensen
Published by YesPress — https://yespress.io
Last updated: 2026-08-11