# Jennifer Personette

> Jennifer Personette is an Atlanta-based marketing executive and former agency owner whose career has joined technology, brand strategy and customer experience. After joining NCR in 2014, she rose to chief marketing officer, led the branding work around the company’s 2023 separation into NCR Atleos and NCR Voyix, and became executive vice president and chief marketing officer of NCR Atleos. Her most recent public writing turns from the mechanics of corporate identity toward two broader themes: using AI to expand marketers’ strategic capacity and learning to appreciate progress while it is happening.

- **Role:** Marketing and communications executive
- **Organizations:** NCR Atleos, NCR Corporation, Georgia Southern University, Georgia Institute of Technology, American Marketing Association, Home Start
- **Nationality:** American
- **Education:** Bachelor of Business Administration, Georgia Southern University, Innovation Management Certificate, Georgia Institute of Technology, Scheller College of Business
- **Known for:** Led the rebranding initiative associated with NCR’s separation into NCR Atleos and NCR Voyix., Rose from NCR vice president of marketing in 2014 to chief marketing officer in 2022., Owned, operated and sold two marketing agencies.

## Career timeline

- **Early career** — Worked in advertising agencies, beginning in an account-coordinator role at a small firm.
- **Before 2014** — Owned, operated and sold two marketing agencies whose clients included Lowe’s Home Improvement, Kellogg’s and Coca-Cola.
- **2014** — Joined NCR Corporation as vice president of marketing.
- **2022** — Named NCR Corporation chief marketing officer after eight years leading global marketing, brand strategy and customer experience.
- **2023** — Led branding work for NCR’s separation into NCR Atleos and NCR Voyix; designated executive vice president and chief marketing officer of NCR Atleos.
- **2025** — Discussed technology, women in fintech, credit-union self-service and financial access in a Finopotamus interview.
- **2026** — Publicly wrote about appreciation as a personal theme and about using AI to expand marketing’s strategic capacity.

## Achievements

- Led the rebranding initiative associated with NCR’s separation into NCR Atleos and NCR Voyix.
- Rose from NCR vice president of marketing in 2014 to chief marketing officer in 2022.
- Owned, operated and sold two marketing agencies.
- Won 11 ADDY Awards.
- Built experience spanning global marketing, brand strategy, customer experience, communications and external affairs.

## Latest updates

- **2026-02** — Argued that AI’s larger opportunity in marketing is to expand strategic capacity, improve decisions and free teams for positioning, customer insight and growth strategy.
- **2026-01** — Named appreciation as her theme for 2026, writing that she wanted to slow down, notice more and value progress as it happens.
- **2025-10** — Featured in Finopotamus’ Women in Technology series, discussing her path from coding to marketing and the role of self-service in credit-union access.

## Links

- LinkedIn: https://www.linkedin.com/in/jenniferpersonette

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Profile page: https://yespress.io/jennifer-personette
Published by YesPress — https://yespress.io
Last updated: 2026-08-14
