# Jennifer Cherry Foster

> Jennifer Cherry Foster, also publicly known as Jennifer Foster, is the founder and CEO of Detroit-based Catalyst Media Factory. She founded the public relations and social media agency in 2016 after an agency career that included serving as senior vice president at Marx Layne. Her work spans media relations, spokesperson training, events and communications for growing businesses, nonprofits and downtown organizations.

- **Role:** Founder and CEO at Catalyst Media Factory
- **Organizations:** Catalyst Media Factory, Marx Layne
- **Education:** BA in Microbiology (self-reported)
- **Known for:** Founded Catalyst Media Factory in 2016 and led it to its tenth anniversary in 2026., Reported a team of approximately ten with Detroit headquarters and satellite locations in Sterling Heights and Traverse City in January 2026., Chaired the 2017 American Business Awards communications and public relations judging committee.

## Career timeline

- **Before 2016** — Worked in plant-virus research and retail management, then entered public relations through a writing course and an internship; reports spending 13 years at an agency.
- **2016** — Listed as senior vice president at Marx Layne in the American Business Awards program; founded Catalyst Media Factory in 2016.
- **2017** — Chaired the American Business Awards Corporate Communications, Investor Relations and Public Relations judging committee.
- **2018** — Appeared on a Detroit Press Club and Southfield Public Library journalism panel and on The Doers Network podcast.
- **2019** — Served on the American Business Awards entrepreneur awards judging committee.
- **2024** — Her team helped promote the NFL Draft in Detroit.
- **2026** — Catalyst marked its tenth anniversary; Foster discussed media preparation on MITech TV and downtown marketing on In MI Downtown.

## Achievements

- Founded Catalyst Media Factory in 2016 and led it to its tenth anniversary in 2026.
- Reported a team of approximately ten with Detroit headquarters and satellite locations in Sterling Heights and Traverse City in January 2026.
- Chaired the 2017 American Business Awards communications and public relations judging committee.
- Built media training that includes mock interviews with working news professionals.

## Latest updates

- **2026-06** — Appeared on MITech TV in an interview marking Catalyst Media Factory’s tenth anniversary and discussing media relations, events and spokesperson preparation.
- **2026-04** — Joined Michigan Downtown Association executive director Dana Walker on In MI Downtown to discuss PR, social media and small businesses.
- **2026-01** — Discussed her career change, company origins, team and management philosophy in Voyage Michigan.

## Links

- Website: https://www.catalystmediafactory.com/
- Twitter/X: https://twitter.com/jennatcatalyst
- Instagram: https://www.instagram.com/jennatcatalyst/

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Profile page: https://yespress.io/jennifer-cherry-foster
Published by YesPress — https://yespress.io
Last updated: 2026-10-25