# Jennie Platt

> Jennie Platt is Executive Vice President and Chief Marketing Officer of TD Bank U.S., where she oversees brand, integrated marketing, and marketing transformation. A Princeton graduate and NYU Stern MBA who previously spent 11 years at American Express and nearly a decade at Citi, she has paired a career in customer strategy with visible advocacy for mentorship and LGBTQ+ inclusion.

- **Role:** Executive Vice President and Chief Marketing Officer at TD Bank U.S.
- **Organizations:** TD Bank U.S., TD Charitable Foundation, Boston Bruins Foundation, Citi, American Express, Princeton University, New York University Stern School of Business
- **Education:** B.A., Princeton University, M.B.A., New York University Stern School of Business
- **Known for:** Named a 2023 Crain's New York Business Notable LGBTQIA+ Leader., Ranked No. 15 on INvolve's 2024 Outstanding Role Model list., Received the Financial Communications Society's 2025 Leadership Award honoring Jamie E. DePeau.

## Career timeline

- **2001-2012** — Held account development, business planning, product management, and marketing roles at American Express.
- **2012-2018** — Led innovation and new product development for Citi Cards.
- **2019** — Served as Director of Customer Lifecycle Marketing for Citi Cards.
- **2020-2022** — Held senior Citi consumer marketing roles, culminating in Head of Customer Marketing for the U.S. Consumer Bank.
- **2022** — Joined TD as Head of U.S. Integrated Marketing and Customer Strategy.
- **2023** — Became Chief Marketing Officer of TD Bank U.S. and was named a Crain's New York Business Notable LGBTQIA+ Leader.
- **2024** — Became Chair of TD's enterprise-wide Forever Proud Executive Steering Committee and ranked No. 15 on INvolve's Outstanding Role Model list.
- **2025** — Received the Financial Communications Society Leadership Award and spoke publicly about sports, leadership, and customer-centric marketing.
- **2026** — Helped bring TD's More Human North American brand platform to market and represented TD in industry conversations about human-centered marketing in an AI-driven environment.

## Achievements

- Named a 2023 Crain's New York Business Notable LGBTQIA+ Leader.
- Ranked No. 15 on INvolve's 2024 Outstanding Role Model list.
- Received the Financial Communications Society's 2025 Leadership Award honoring Jamie E. DePeau.
- Chairs TD's enterprise-wide Forever Proud Executive Steering Committee.
- Serves on the boards of the TD Charitable Foundation and the Boston Bruins Foundation.
- Led initiatives including North American Pride campaigns, expansion of TD's 2SLGBTQ+ Mentorship Program, and creation of a Marketing and Corporate and Public Affairs DE&I Council.
- Leads a TD U.S. marketing organization described publicly as 250 professionals across brand, sponsorships, creative, product, customer, digital, distribution, and regional marketing.

## Latest updates

- **2026-06** — Participated in Cannes Lions conversations about the human edge of marketing, human-centricity, and the evolving CMO mandate.
- **2026-06** — Discussed TD's More Human platform and the balance between emerging technology, trust, empathy, and connection at a Financial Communications Society event.
- **2026-02** — Helped launch TD's unified North American More Human brand platform and refreshed visual identity.
- **2026-01** — Accepted the FCS 2025 Leadership Award and discussed leadership and the changing role of financial-services CMOs at the FCS Race for Kids Marketing Summit.
- **2025-08** — Joined a TD-hosted panel at TD Garden on how lessons from sports translate into corporate leadership.

## Links

- Website: https://www.td.com/us/en/about-us/investor-relations
- LinkedIn: https://www.linkedin.com/in/jennie-platt-60794a3

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Profile page: https://yespress.io/jennie-platt
Published by YesPress — https://yespress.io
Last updated: 2026-08-21