# Jellyvision

> Jellyvision is the Chicago software company behind ALEX, which helps employees understand and choose health, retirement, and other workplace benefits. Its approach combines conversational education, behavioral science, and predictive analytics; the newer ALEX Home brings year-round guidance, enrollment, and benefits administration into one platform.

- **Founded:** 1989
- **Headquarters:** Chicago, United States
- **Founders:** Harry Gottlieb (Founder)
- **Products:** ALEX Decision Support, ALEX Benefits Counselor, ALEX Go, ALEX Home, Benefits Administration in ALEX Home
- **Notable:** ALEX Medicare won a 2023 Chicago Innovation Award in Innovations for Older Adults., Jellyvision reports recognition in Crain’s 2023 Best Places to Work in Chicago., Updata’s 2017 announcement named 800+ customers and 88 Fortune 500 customers.

## Products & services

- **ALEX Decision Support** — Personalized benefits education and plan recommendations using behavioral science, claims data, and predictive analytics.
- **ALEX Benefits Counselor** — A longer interactive conversational path through workplace benefits choices.
- **ALEX Go** — A faster, mobile-friendly text experience available in English and Spanish.
- **ALEX Home** — Year-round benefits hub with plan-specific AI Q&A, personalized content, eligibility management, reporting, and enrollment; launched January 13, 2026.
- **Benefits Administration in ALEX Home** — Connected enrollment, eligibility, payroll connections, communications, and reporting.
- **ALEX Medicare** — Web-based Medicare education for employees and their loved ones, including coverage, eligibility, costs, and enrollment timelines.
- **Leave Management Powered by Aidora** — Aidora-developed leave planning software distributed through Jellyvision, launched May 2025; Aidora was subsequently acquired by Paylocity in July 2026.
- **Lifecycle benefits communication** — Onboarding, offboarding, HSA education, voluntary benefits, and retirement guidance.

## Achievements

- ALEX Medicare won a 2023 Chicago Innovation Award in Innovations for Older Adults.
- Jellyvision reports recognition in Crain’s 2023 Best Places to Work in Chicago.
- Updata’s 2017 announcement named 800+ customers and 88 Fortune 500 customers.

## Latest updates

- **2026-01** — ALEX Home launched January 13, bringing year-round benefits information and conversational AI into a connected platform.
- **2026-10** — As observed October 2, Jellyvision’s current website advertises enrollment and benefits administration in ALEX Home; this is an observation date, not an asserted release date.
- **2026-07** — Paylocity acquired Aidora, the developer of Jellyvision’s 2025 leave management offering.
- **2025-05** — Jellyvision launched Leave Management Powered by Aidora.

## Links

- Website: https://www.jellyvision.com/
- LinkedIn: https://www.linkedin.com/company/jellyvision/
- Twitter/X: https://twitter.com/jellyvision
- Instagram: https://www.instagram.com/jellyvisionlab/
- Facebook: https://www.facebook.com/JellyvisionLab/

---

Profile page: https://yespress.io/jellyvision
Published by YesPress — https://yespress.io
Last updated: 2026-10-02