# Jeff Katz

> Jeff Katz is an Atlanta-based Executive Partner at Salt Creek Capital, which he joined in 2025. Previously CEO of Definition 6, he built a career across marketing, technology and acquisition integration, including the agency’s expansion and its 2022 combination with Emtec through Kelso & Company.

- **Role:** Executive Partner at Salt Creek Capital
- **Organizations:** Salt Creek Capital, Definition 6, Synaptic Digital, The NewsMarket
- **Education:** Bachelor of Arts in Urban Planning, University of Maryland, Master of Business Administration, Jacksonville University
- **Known for:** Oversaw acquisition integration and geographic expansion at Definition 6 as president and COO., Appointed CEO of Definition 6 in 2014., Led Definition 6 during its 2022 majority acquisition by Kelso & Company.

## Career timeline

- **2000** — Joined Definition 6 as president and chief operating officer, according to his 2018 podcast biography.
- **2009** — Definition 6 raised $15 million from Navigation Capital Partners and acquired Creative Bubble during his operating leadership tenure.
- **2012** — Definition 6 expanded internationally through the combination with Synaptic Digital and The NewsMarket.
- **2014** — Named CEO of Definition 6 on May 30, succeeding Barry Sikes, who became executive chairman.
- **2018** — Discussed acquisition integration and specialist roles on The Marketing Agency Leadership Podcast.
- **2022** — Led Definition 6 when Kelso & Company acquired a majority interest and announced its combination with Emtec.
- **2025** — Joined Salt Creek Capital as an Executive Partner.

## Achievements

- Oversaw acquisition integration and geographic expansion at Definition 6 as president and COO.
- Appointed CEO of Definition 6 in 2014.
- Led Definition 6 during its 2022 majority acquisition by Kelso & Company.

## Links

- Website: https://saltcreekcap.com/
- LinkedIn: https://www.linkedin.com/in/jmkatz/

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Profile page: https://yespress.io/jeff-katz
Published by YesPress — https://yespress.io
Last updated: 2026-10-10