# Jaspar Carmichael-Jack

> Jaspar Carmichael-Jack is the British co-founder and CEO of Artisan, a San Francisco-based company developing AI employees, beginning with outbound sales agent Ava. He previously founded Assist and Burst Digital and took Artisan through Y Combinator’s Winter 2024 batch. Known for provocative advertising, he retired Artisan’s “Stop hiring humans” slogan in August 2026 and emphasized humans working alongside AI.

- **Role:** Co-founder and CEO at Artisan
- **Organizations:** Artisan, Burst Digital, Assist
- **Nationality:** British
- **Known for:** Co-founded Artisan and participated in Y Combinator’s Winter 2024 batch., Led Artisan through seed and Series A fundraising., Previously founded Burst Digital and Assist.

## Career timeline

- **2018** — Appointed director of Assist Marketplace Ltd on September 14; described Assist as an on-demand services platform in London.
- **2022** — Appointed director of Burst Digital Ltd on March 10; founded and ran the branding agency before Artisan.
- **2023** — Founded Artisan with original CTO Rupert Dodkins; announced $2.3 million pre-seed funding and acceptance into YC.
- **2024** — Artisan participated in YC Winter 2024, announced an $11.5 million seed round in September, and ran its provocative billboard campaign later in the year.
- **2025** — Artisan raised a $25 million Series A led by Glade Brook Capital. His fictional AI CEO replacement was an April Fools’ stunt.
- **2026** — Artisan retired its original slogan in August; he discussed AI costs and human roles on Growth After Headcount in October.

## Achievements

- Co-founded Artisan and participated in Y Combinator’s Winter 2024 batch.
- Led Artisan through seed and Series A fundraising.
- Previously founded Burst Digital and Assist.

## Latest updates

- **2026-10** — Appeared on the October 8 Growth After Headcount episode discussing Artisan’s new message, token costs, workflow knowledge and an AI account executive for smaller deals.
- **2026-08** — His updated essay says Artisan retired “Stop hiring humans” in August and was hiring its first human BDR.
- **2026-08** — Published an operating proposal for sales teams using AI alongside a GTM architect, salespeople and revenue operations.

## Links

- Website: https://www.artisan.co/authors/jaspar-carmichael-jack
- LinkedIn: https://www.linkedin.com/in/jaspar-carmichael-jack/
- Twitter/X: https://x.com/jasparcjack
- YouTube: https://youtube.com/channel/UCg56AMyflQDXRgGL2xLZ73w
- Instagram: https://www.instagram.com/jasparcj/

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Profile page: https://yespress.io/jaspar-carmichael-jack
Published by YesPress — https://yespress.io
Last updated: 2026-10-22