# Jascha Kaykas-Wolff

> Jascha Kaykas-Wolff is the CEO of Visiting Media, a Portland-based hospitality sales enablement company, and a veteran tech executive whose career has spanned Yahoo, Microsoft, BitTorrent, and Mozilla. Raised in a socialist collective outside Eugene, Oregon - by a pioneering rock concert promoter - he grew up thinking deeply about systems, autonomy, and how teams work. He is the author of 'Growing Up Fast' (2014), a pioneer of Agile Marketing methodology, the first CMO to pull all Facebook advertising after the 2018 data breach, and co-host of the podcast 'This is Your Life in Silicon Valley.'

- **Role:** CEO at Visiting Media
- **Organizations:** Visiting Media, Whittier College (Board of Trustees), American Conservatory Theater (Board of Trustees), TEDx Marin (Board of Trustees), The Salvation Army SF (Board of Advisors)
- **From:** Eugene, Oregon area, United States
- **Nationality:** American
- **Education:** B.A. in Psychology, Whittier College
- **Known for:** Named Forbes 50 Influential CMOs on Social Media, Fast Company Next Gen Star CMOs recognition, Author of 'Growing Up Fast: How New Agile Practices Can Move Marketing and Innovation Past the Old Business Stalemates' (2014)

## Career timeline

- **Early career** — Leadership roles at Yahoo! in marketing
- **Early career** — Senior marketing leadership at Microsoft
- **~2010-2013** — Senior Vice President of Marketing and Customer Success at Involver (acquired by Oracle)
- **~2011-2013** — Led Global Marketing at Webtrends
- **~2013-2014** — Chief Marketing Officer at Mindjet
- **2014** — Published 'Growing Up Fast' - pioneering book on Agile Marketing
- **2014-2015** — Chief Marketing Officer at BitTorrent - repositioned the peer-to-peer protocol as legitimate content distribution platform
- **2015-2020** — Chief Marketing Officer at Mozilla - led global marketing strategy for Firefox; became first CMO to eliminate Facebook advertising following 2018 data breach
- **2018** — Co-launched podcast 'This is Your Life in Silicon Valley' with Sunil Rajaraman, featured on TechCrunch
- **2020-2024** — President and COO at Lytics - directed go-to-market strategy for real-time Customer Data Platform
- **2024-05** — Joined Visiting Media as Chief Operating Officer
- **2024-11** — Appointed CEO of Visiting Media, succeeding founder Ben Powers who moved to Chief Innovation Officer role

## Achievements

- Named Forbes 50 Influential CMOs on Social Media
- Fast Company Next Gen Star CMOs recognition
- Author of 'Growing Up Fast: How New Agile Practices Can Move Marketing and Innovation Past the Old Business Stalemates' (2014)
- First CMO to pull all advertising from Facebook following the 2018 Cambridge Analytica data breach
- Pioneer of Agile Marketing methodology
- Co-host and producer of 'This is Your Life in Silicon Valley' podcast, featured in TechCrunch
- Led Mozilla's global marketing strategy helping grow Firefox user base
- Speaker at WebSummit, Content Marketing World, Martech, Dreamforce, SXSW, Oracle Social Summit
- Trustee at Whittier College since 2017
- Trustee at American Conservatory Theater (A.C.T.) in San Francisco since 2017
- Featured in Washington Post, TechCrunch, VentureBeat, Forbes, Fast Company

## Latest updates

- **2024-11** — Appointed CEO of Visiting Media, taking over from founder Ben Powers who became Chief Innovation Officer
- **2024-05** — Joined Visiting Media as Chief Operating Officer after serving as President/COO at Lytics
- **2024-01** — Featured on 'The Council 15' podcast discussing Agile Marketing and AI
- **2025-02** — Active on LinkedIn and Twitter discussing AI, leadership, and hospitality tech trends

## Links

- Website: https://kaykas.com/
- LinkedIn: https://www.linkedin.com/in/kaykas
- Twitter/X: https://twitter.com/kaykas

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Profile page: https://yespress.io/jascha-kaykas-wolff
Published by YesPress — https://yespress.io
Last updated: 2026-05-16