# Jakob Freund

> Jakob Freund is the Berlin-based CEO and co-founder of Camunda, which he started with Bernd Rücker in 2008 as a business process management consultancy. He leads company strategy and culture, co-authored Real-Life BPMN, and now advocates coordinating AI agents within governed business processes.

- **Role:** CEO and Co-Founder at Camunda
- **Organizations:** Camunda
- **From:** Berlin, Germany
- **Education:** MSc in Computer Science, Hochschule für Technik und Wirtschaft Berlin (HTW Berlin)
- **Known for:** Co-founded and led Camunda through its shift from consulting to enterprise software., Co-authored Real-Life BPMN; Camunda reported more than 35,000 copies sold across three languages by September 2019., Led the company to its announced $100 million annual recurring revenue milestone in September 2024.

## Career timeline

- **2008** — Co-founded Camunda with Bernd Rücker as a business process management consultancy.
- **2013** — Camunda launched its software product, moving toward a product-led business while retaining consulting.
- **2018** — Announced €25 million Series A financing from Highland Europe, the first outside funding in Camunda’s ten-year history.
- **2019** — Released the fourth English edition of Real-Life BPMN with Bernd Rücker.
- **2021** — Camunda announced a €82 million Series B led by Insight Partners with Highland Europe participating.
- **2024** — Announced that Camunda had crossed $100 million in annual recurring revenue.
- **2025** — Published his case for agentic orchestration and enterprise-grade AI agents.
- **2026** — Introduced the ProcessOS strategy for AI-assisted process discovery and redesign.

## Achievements

- Co-founded and led Camunda through its shift from consulting to enterprise software.
- Co-authored Real-Life BPMN; Camunda reported more than 35,000 copies sold across three languages by September 2019.
- Led the company to its announced $100 million annual recurring revenue milestone in September 2024.

## Latest updates

- **2026-10** — Discussed workflow redesign and AI scaling in AI Magazine on October 20.
- **2026-10** — Discussed leadership and continuing personal development in an October 19 Computer Weekly interview.
- **2026-05** — Published The Great Process Re-Engineering Has Begun, describing ProcessOS and AI-assisted process redesign.
- **2026-02** — Published Why AI Agents Need More Than a Prompt - They Need a Constitution on LinkedIn.

## Links

- Website: https://camunda.com/
- LinkedIn: https://www.linkedin.com/in/jakob-freund-camunda/
- Twitter/X: https://x.com/jakobfreund
- GitHub: https://github.com/jakobfreund

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Profile page: https://yespress.io/jakob-freund
Published by YesPress — https://yespress.io
Last updated: 2026-10-21
