# ISET Agency

> ISET Agency is a founder-led Pasadena consultancy that combines business development, brand strategy, marketing and public relations for entrepreneurs, companies, artists, public figures and institutions. Its pitch is unusually broad: step into complicated moments, find the missing capability, build the story and help move it into public view.

- **Founded:** 2018
- **Headquarters:** Pasadena, United States
- **Founders:** Adelheid Waumboldt (Founder and President)
- **Team size:** LinkedIn lists 42 associated people while the company's LinkedIn size band is 2-10 employees; exact current headcount is not publicly confirmed.
- **Products:** Business development and strategic planning, Public relations and media placement, Brand architecture and marketing, Legacy architecture
- **Notable:** Operating since 2018 and incorporated in California in 2021., Produced a detailed public press kit for physician David Steenblock in 2021., Supported public communications connected with Harvest Rock Church and HIM International Ministries during their COVID-era litigation; the U.S. Supreme Court vacated and remanded a lower-court order in December 2020 for reconsideration under a recent religious-exercise ruling.

## Products & services

- **Business development and strategic planning** — Growth roadmaps, opportunity development, sales support, market research and strategic alliances for companies, founders and institutions.
- **Public relations and media placement** — Press releases, publication placements, television and radio interviews, podcast bookings, speaking engagements and book-tour support.
- **Brand architecture and marketing** — Brand positioning, brand management, advertising, sponsorship, websites and social-media optimization.
- **Legacy architecture** — Narrative, archival and public-presentation work for leaders and cultural institutions, including the developing Shriners Museum project.

## Achievements

- Operating since 2018 and incorporated in California in 2021.
- Produced a detailed public press kit for physician David Steenblock in 2021.
- Supported public communications connected with Harvest Rock Church and HIM International Ministries during their COVID-era litigation; the U.S. Supreme Court vacated and remanded a lower-court order in December 2020 for reconsideration under a recent religious-exercise ruling.
- Founder Adelheid Waumboldt has contributed to Forbes Business Council expert panels from 2019 through 2026.
- Named in 2026 announcements concerning George Alwan's Nevada special-envoy media presence and the developing Shriners Museum in Los Angeles.

## Latest updates

- **2026-09** — Waumboldt described ISET's current focus as representing brands and individuals during pivotal moments, difficulties, rebrands and major growth stages, with pricing available on request.
- **2026-08** — The developing Shriners Museum at Los Angeles' Shrine Auditorium announced Waumboldt as museum director and a collaboration involving USC Dornsife Career Pathways students.
- **2026-04** — Waumboldt appeared in a Forbes Business Council panel on digital business risk, arguing that online public perception and digital identity require explicit budget attention.
- **2025-12** — An ISET-distributed release announced George Alwan's appointment as Nevada's special envoy to the Middle East and listed Waumboldt as media contact.

## Links

- Website: https://www.isetagency.com/
- LinkedIn: https://www.linkedin.com/company/isetartistmanagement
- Twitter/X: https://www.twitter.com/isetagency
- Instagram: https://www.instagram.com/theisetagency
- Facebook: https://www.facebook.com/profile.php?id=61581983804873

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Profile page: https://yespress.io/iset-agency
Published by YesPress — https://yespress.io
Last updated: 2026-09-15