# Isaac Larian

> Isaac Larian is the Iranian-born American founder and CEO of MGA Entertainment. After arriving in Los Angeles as a teenager and earning a civil engineering degree, he built a business spanning electronics, licensed toys and original brands including Bratz and L.O.L. Surprise!. He was inducted into the Toy Industry Hall of Fame in 2026.

- **Role:** Founder & CEO at MGA Entertainment
- **Organizations:** MGA Entertainment, MGA Entertainment (UK) Limited
- **From:** Kashan, Iran
- **Nationality:** American
- **Education:** Bachelor of Science in Civil Engineering, California State University, Los Angeles, Los Angeles Southwest College
- **Known for:** Built MGA Entertainment and its portfolio of original toy brands., Ernst & Young Entrepreneur of the Year 2007 overall national winner and national Retail and Consumer Products winner., Cal State LA Alumnus of the Year, 2018.

## Career timeline

- **1971** — Moved from Iran to Los Angeles at age 17 and worked as a dishwasher.
- **1978** — Graduated from Cal State LA with a BS in civil engineering.
- **1979** — Founded the business that became MGA Entertainment.
- **1993** — Became a Power Rangers licensee.
- **1997** — MGA introduced Singing Bouncy Baby.
- **2001** — MGA launched Bratz, based on Carter Bryant’s concept.
- **2006** — MGA acquired Little Tikes.
- **2007** — Named Ernst & Young Entrepreneur of the Year overall national winner.
- **2016** — L.O.L. Surprise! launched at retail in December.
- **2018** — Received Cal State LA’s Alumnus of the Year award.
- **2022** — MGA established MGA Studios, acquired Pixel Zoo Animation and launched Miniverse.
- **2026** — Inducted into the Toy Industry Hall of Fame.

## Achievements

- Built MGA Entertainment and its portfolio of original toy brands.
- Ernst & Young Entrepreneur of the Year 2007 overall national winner and national Retail and Consumer Products winner.
- Cal State LA Alumnus of the Year, 2018.
- Toy Industry Hall of Fame inductee, 2026.

## Latest updates

- **2026-08** — Discussed Bratz’s 25th anniversary and products including Hyojo, Miniverse Real Music and Armorsaurs in a Mojo Nation interview.
- **2026-06** — Appeared on Big Shot with Harley Finkelstein and David Segal to discuss immigration, electronics, Bratz and entrepreneurship.
- **2026-02** — Inducted into the Toy Industry Hall of Fame; discussed MGA’s 2026 lineup in The Toy Book.

## Links

- Website: https://www.mgae.com/
- LinkedIn: https://www.linkedin.com/in/isaaclarian/
- Twitter/X: https://x.com/realIsaacLarian
- TikTok: https://www.tiktok.com/@isaaclarianofficial

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Profile page: https://yespress.io/isaac-larian
Published by YesPress — https://yespress.io
Last updated: 2026-10-22