# Inito

> Inito sells an at-home fertility monitor, urine test strips and a free app that charts four reproductive hormone markers to predict fertile days and infer ovulation from a sustained PdG rise. Founded by former Siemens engineers, the company is developing broader diagnostics using AI-engineered antibodies.

- **Founded:** 2015
- **Headquarters:** Houston, United States
- **Founders:** Aayush Rai (Co-founder and CEO), Varun AV (Varun Akur Venkatesan) (Co-founder; historically reported as CTO)
- **Products:** Inito Fertility Monitor, Fertility Strips, Inito app, Broader AI-antibody diagnostics
- **Notable:** Y Combinator Winter 2019 graduate., Company-affiliated validation study published in Scientific Reports in June 2023., Raised a $29 million Series B in December 2025; company reported $45 million total equity funding.

## Products & services

- **Inito Fertility Monitor** — Current US starter kit: InSight Wireless Reader and 15 Fertility Strips; Wi-Fi-connected, compatible with iOS and Android; approximately ten-minute results. Original US monitor launched in 2021.
- **Fertility Strips** — Single-use strips measure E3G, LH, PdG and FSH. Current 15-strip refill price is $49; a 20-strip alpha- and beta-LH option is listed at $79.
- **Inito app** — Free app displays numeric hormone trends, test reminders, fertility ratings and shareable cycle reports.
- **Broader AI-antibody diagnostics** — Development program announced with Series B funding; intended areas include testosterone, vitamins and thyroid testing. These are plans, not confirmed retail products.

## Achievements

- Y Combinator Winter 2019 graduate.
- Company-affiliated validation study published in Scientific Reports in June 2023.
- Raised a $29 million Series B in December 2025; company reported $45 million total equity funding.
- Company reported more than 30 million hormone data points and 20+ patents in its Series B announcement.
- Current storefront offers a standalone wireless monitor for iOS and Android.

## Latest updates

- **2025-12** — Announced $29 million Series B, $45 million total equity funding and plans for broader diagnostics based on AI-engineered antibodies.
- **2026-04** — April-dated product explainers, subsequently updated, describe the InSight Wireless Reader, Wi-Fi sync, iOS/Android compatibility and free app. They do not establish an exact hardware launch date.
- **2026-10** — Storefront checked October 3 lists the wireless kit at $119 promotional price, $49 per 15-strip pack and 200,000+ couples as a company-reported customer claim.

## Links

- Website: https://www.inito.com/
- LinkedIn: https://www.linkedin.com/company/initoinc/
- Twitter/X: https://twitter.com/initoOfficial
- YouTube: https://www.youtube.com/@Inito
- Instagram: https://www.instagram.com/initofertility/
- Facebook: https://www.facebook.com/groups/initofertility
- TikTok: https://www.tiktok.com/@initofertility

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Profile page: https://yespress.io/inito
Published by YesPress — https://yespress.io
Last updated: 2026-10-03