# Ingenio

> Ingenio is a private San Francisco media and technology company that operates more than 20 consumer brands across spiritual and emotional wellness. Its marketplaces - including Keen, Purple Garden, Kasamba, Questico and Kang - connect customers with independent advisors by phone, chat and video, while media properties such as Horoscope.com and Astrology.com attract audiences with astrology and self-discovery content. Acquisitions, shared marketplace infrastructure and an early push into generative AI have turned a 1999 phone-advice startup into a multilingual portfolio spanning human guidance, publishing and mindfulness.

- **Founded:** 1999
- **Headquarters:** San Francisco, United States
- **Founders:** Karl Jacob (Founder and original CEO of Keen.com)
- **Team size:** 201-500 employees; LinkedIn displayed approximately 475 employees in 2026.
- **Products:** Keen, Ingenio.com, Horoscope.com and Astrology.com, Purple Garden and Purple Ocean, Questico, Kang and adviqo brands
- **Notable:** Built a portfolio of more than 20 marketplace and media brands operating in six languages., Ingenio and adviqo reported more than 180 million combined customer-advisor consultations by 2022., More than tripled revenue and more than quadrupled earnings between Alpine's 2013 acquisition and the 2021 continuation transaction, according to Alpine.

## Products & services

- **Keen** — A web and mobile marketplace for psychic, tarot, astrology and relationship advice delivered through phone and chat.
- **Ingenio.com** — The personal-advice platform launched as the company broadened beyond the Keen brand.
- **Horoscope.com and Astrology.com** — Consumer media properties publishing horoscopes, astrology, tarot and self-discovery content, supported by newsletters and apps.
- **Purple Garden and Purple Ocean** — Mobile and web marketplaces for live psychic readings by video, voice and chat, acquired with Barges Technologies brands.
- **Questico, Kang and adviqo brands** — European spiritual-guidance marketplaces and media properties spanning web, apps, phone, chat, podcasts, streaming, TV and print.
- **Kasamba** — A marketplace connecting consumers with psychics and spiritual advisors, acquired from LivePerson.
- **Simple Habit** — A meditation and mindfulness app acquired to broaden the portfolio beyond advice and astrology.
- **Veda** — An AI-powered spiritual guide launched on Astrology.com with personalized conversations informed by astrology, tarot and numerology.
- **TheraPeer** — An app for live online peer-to-peer counseling and emotional-support sessions.

## Achievements

- Built a portfolio of more than 20 marketplace and media brands operating in six languages.
- Ingenio and adviqo reported more than 180 million combined customer-advisor consultations by 2022.
- More than tripled revenue and more than quadrupled earnings between Alpine's 2013 acquisition and the 2021 continuation transaction, according to Alpine.
- Grew from 53 employees in 2013 to more than 140 by 2021 and to a LinkedIn-listed company size of 201-500.
- Developed patented Best Match technology and expanded Keen into mobile experiences.
- Published more than 11,000 AI-assisted articles across its media portfolio by March 2023.
- Horoscope.com won a 2024 Digiday Media Award for its use of generative AI with Veda.

## Latest updates

- **2026-07** — Ingenio continued publishing portfolio news, product content and global hiring updates through its corporate LinkedIn channel.
- **2025-05** — Laura Walsh was listed as CEO on Ingenio's leadership page, succeeding earlier chief executives.
- **2024-05** — Horoscope.com received a Digiday Media Award for its generative-AI work with the Veda experience.
- **2023-03** — Ingenio acquired Kasamba from LivePerson and separately acquired meditation app Simple Habit.
- **2023-03** — Ingenio disclosed that it had used generative AI to publish more than 11,000 articles and was preparing the Veda spiritual guide.

## Links

- Website: https://www.ingenio.com
- LinkedIn: https://www.linkedin.com/company/ingenio
- Facebook: https://www.facebook.com/IngenioLLC/

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Profile page: https://yespress.io/ingenio
Published by YesPress — https://yespress.io
Last updated: 2026-08-14